Video Transcription
Mike Mann:
Okay, here we are. I’m so blessed. I have Dr. Katherine coder coming on right now. Dr. Kat. Katherine. Dr. Coder. We’re going to ask her what she prefers to be called. She’s a very special guest and so blessed and thankful she’s here to join.
Katherine Coder:
Oh, thank you so much, Mike, for having me on this morning. I really appreciate know people have their things they like to call me. I am working with the name Ava now. It’s a spiritual name that came in, so. Dr. Ava. Dr. Ava Catherine.
Mike Mann:
Very good.
Katherine Coder:
Any of that choices? Yeah.
Mike Mann:
What do your parents call you?
Katherine Coder:
My parents call me cat.
Mike Mann:
Very good.
Katherine Coder:
Yes, they do. Yes.
Mike Mann:
Well, you look wonderful and I’m so appreciative that you joined us today.
Katherine Coder:
Yes. Thank you so much. It’s nice to be connected here.
Mike Mann:
I’m posting stuff about you on my social media so people can catch themselves up.
Katherine Coder:
Thank you.
Mike Mann:
I want you to give us your background, whatever you want from the beginning and then your business and spiritual background and then what you’re doing now, what you’re going to do in the future, how people can join up with you.
Katherine Coder:
Oh, great. Thank you. Yes. So let’s see. I probably want to go back to getting my doctorate in transpersonal psychology. That was almost ten years ago in 2011, and I was always so involved in community work before I’d gotten my doctorate and going to the Peace Corps and working in New York and international development. And so I couldn’t really decide. After I graduated and got with my doctorate, did I want to go back more into community work or did I want know do something? I wasn’t. Even though I specialized in clinical psychology, I wasn’t feeling called to sit in an office all day long with just people coming in and out. I like to be out and about. So I moved to Miami. That was my great move to Miami. Miami, I consider my home. Even though I’m living in Colorado now. Miami is my most favorite place that I have ever lived. And so I ended up just developing such a beautiful community in Miami and leading spiritual groups and things like that and getting involved in visionary plant medicine work as well, supporting a peruvian teacher who was wanting to build a community in south Florida. So I supported him. And then eventually I started leading my own groups more and more. And then I wrote a book on integrating visionary plant medicine experiences. I developed a really lovely individual practice. Even though I said I didn’t really want to just sit in a room and have people come in and out all day. I found myself really loving working with clients and people just sort of showed up, and so I just followed the breadcrumbs of the universe. Mike. And now I have a son. So I became a mom in 2017 in May, and so he’s a little more than three and a half now. And just such a light, such a joy. Although motherhood is challenging, and single motherhood is also very challenging, so motherhood is its own initiation. And now my work, I started specializing in trauma in 2018. So I’ve been working specifically with somatic, experiencing a trauma modality for about the last three years and completing a final certification this year because Covid has put, as with many of us, Covid slowed us down a lot. And so now I’m completing that this year, starting some new training with catamine assisted psychotherapy as well. Just started that last weekend, so I’m excited to find ways to do a lot of very deep work with clients. And I am just launched my first group program in years. So that’s beginning February eigth, and right now we have about a couple of spots left. It’s a temple experience, working with the elements, going really deep, learning songs and building altars, and just doing a lot of depth work. So that’s really exciting. And my practice is. I feel very blessed. People just find me somehow from all over the world. And it’s been really amazing to work with just wonderful practitioners in their own right, spiritual practitioners and whatnot, who are just really looking to go deeper, to really resolve some earlier wounding that they haven’t been able to resolve yet. So I’ve done lots of things. I’ve led workshops, I’ve led year long programs. And since becoming a mom, I slowed down lots and lots because I really wanted to spend a lot of time with my son. And I’m creeping my way back out now that my son’s a little older.
Mike Mann:
I hear that I have a five year old son.
Katherine Coder:
Okay. Yes.
Mike Mann:
You know, I feel the energy.
Katherine Coder:
Yes, well, and they deserve. They deserve to have that attention, that’s for sure. No, they deserve it. Yeah. I waited a long time to become a mom, so I wanted to be able to have the experience with my son and not be gone all the time or busy all the time.
Mike Mann:
Yeah.
Mike Mann:
I have a 24 year old daughter also, so I’ve already been here.
Katherine Coder:
Yeah. Okay. So, wow. Yeah. You have re upped for a whole nother round of stewardship and guardianship. That’s wonderful. Congratulations. That’s beautiful.
Mike Mann:
It’s a very exciting story, but I want to try to fill in some of the gaps my audience and myself I’ve read it actually a little more than the audience knows. But just for people that have just experienced you for the first time, I want to just get my story straight and see again how other people can. You said you had slots available in your group, for example. So let me just dig into the past a little more and then I’m going to catch up to the present. So where were you born?
Katherine Coder:
In Fort Worth, Texas.
Mike Mann:
Okay.
Mike Mann:
And then you lived in Miami and you love Miami, but your practice currently and your son is in Colorado?
Katherine Coder:
Yes, my body is in Colorado and my son is in Colorado. His father lives in Colorado, so that is why we are here. And yet most of my clients are on the east coast. Know, from Boston down to South Florida. Now I have clients abroad. I do work with limited clients on the west coast, the middle of the country, Texas, places like I’ve been working online. Most people jumped online. A lot of them that were therapists, they jumped online with COVID But I have been working online for three plus years at this point because that’s the way to continue my work with clients that were all based in Miami. I’m very familiar with working on Zoom at this point, but it’s more about people feeling called to work with me. I work with a lot of healers as well. People that are coaches or they’re medicine women or they are therapists themselves.
Mike Mann:
Yeah, that’s kind of interesting. There’s a lot of that going on in.
Katherine Coder:
A lot of. Well, there’s a lot of boulder, I would say. And that’s where I live, Boulder. Pretty much every other person is a therapist, really. I feel like this is like of all the places in the US, per capita there are more therapists here than anywhere else.
Mike Mann:
You need each other to heal each other.
Katherine Coder:
It’s really funny. I went through like twelve therapists here. I couldn’t really find anyone I really love that much. I found one person who I will see sometimes, but I’m at this point in my own personal work. I work less with therapists personally. I work more with healers and energetic healers and things that people that can go in and just do some really targeted work that feels like where I am personally. I have been in therapy starting when I was 19. So I have had a lot of experience with therapists and I’ve gotten.
Mike Mann:
For the last three years.
Katherine Coder:
Yeah, for the last three years. Yeah, exactly. Right now I feel like my own personal work is very targeted. Like, okay, I need someone to go in and work with me around this trauma or this thing. That I feel in my system that feels out of whack. But I’m pretty experienced in the realm of the healing arts personally. So I’ve had a lot of.
Mike Mann:
My friend Callie Deriza, who was on a live stream about ten live streams ago, does vaguely similar. I don’t want to characterize it because I don’t know enough about it, but she does kind of similarish stuff. You can check online.
Katherine Coder:
Okay. Yeah. Thank you.
Mike Mann:
It’s interesting that I know both of you now that I know you, but back to your story and back to what’s going on currently. You said you have individual therapy that people conceptually could message you and talk to you about if they potentially signing up if they wanted, then. But in Colorado you’re a licensed psychotherapist, right?
Katherine Coder:
In Colorado, I’m a licensed professional counselor candidate and so I should be licensed by the summer. I’m going through all of the licensure motions here in Miami. I never really considered to be licensed. I was doing more coaching, spiritual work, and if there was any serious cases, I would refer out to someone who was.
Mike Mann:
You’re through that. Can people come and sit in your office or. It’s all online.
Katherine Coder:
Well, we’re going to be evaluating kind know poco apocalypse, so to speak. So Colorado is pretty locked down. I know that Florida is a different story. So here, therapists really are not meeting people in person at all on the ground. And there’s some that are doing. Yes, yes. But it’s pretty tight here in terms of the restrictions and things like that.
Mike Mann:
But all the weed stores are open it.
Katherine Coder:
Yeah, exactly. You can buy booze and you can buy weed. Exactly.
Mike Mann:
If you need to go to the doctor.
Katherine Coder:
Well, right, exactly. I think you can go to the doctor here. Many people are putting it off, but I got all my dental appointments in last summer when it seemed to be a bit better. But yeah, it’s a different, you know, Colorado is a different reality. It’s. Colorado is similar to a lot of other states. I don’t know if it’s as severe as California, but certainly they’ve taken a lot of extraordinary measures. And then, of course, my son is in a preschool and so they’ve asked us to adhere to higher standards of restriction and all of that. Just to keep the pod safe, so to speak.
Mike Mann:
Yeah, my son’s school is very safe. And then I did go to the dentist one time. First of all, they charged me like a sanitation fee or something. So next, I didn’t really care, but they were profiting.
Katherine Coder:
I know they should be sanitizing anyway, right?
Mike Mann:
Yeah.
Katherine Coder:
They have always been doing that.
Mike Mann:
Yeah. You’re at the dentist office. It’s not like you’re at a street fair. It’s, like, supposed to be sanitized in.
Katherine Coder:
The first place, supposed to be sanitary. I feel that way about the airplanes, too. Not that I’ve really flown much to speak of, but shouldn’t they have always had these more rigorous standards for cleaning and filtering the air? Because, of course, during any season.
Mike Mann:
That’S one reason why I don’t like flying. I don’t like airplanes and hotels or.
Mike Mann:
Ubers, for that matter.
Mike Mann:
Back to the current scene, though. You mentioned this group. What’s your group about? Also, I want to hear about the ketamine therapy experiment that you did.
Katherine Coder:
Yeah. So I’m offering a group. It’s the Oinos initiation, and this is part of the Oinos temple. And Oyos is an ancient word that means one. And so I’ve really been digging into my own ancestry over these however many years and discovered that my own lineage goes back about 40,000 years. My maternal lineage goes back around 40,000 years to the russian steppe region. And so I really have spent time just meditating and kind of being with these earlier roots and really wanting to honor my own ancestry in terms of the work that I’m moving forward with. And the actual structure of Oyo started coming through last year in 2012, and over a period of months, I was doing all these drawings, and, okay, what’s this and what’s that? And it felt like it all came through, and it wanted to be offered out to community. And, of course, I’m working a little bit at a snail’s pace, being a mom, but finally was able to launch everything at the beginning of this year. And so it’s an intimate group. It will be a maximum of nine people. Right now, we have seven people. So there are just a couple of spots left for people that want to join. And it’s really a movement through a structure of elemental medicine. So we’d be working with water and earth and fire and air, and also a spirit temple, which is more of a nondual experience. So the entire temple is structured in the idea that it emerges from the form less. Right. It’s a form that emerges from the form less. And so there’s a deep honoring of the very mystical roots of this temple itself and reality, and just aligning with my own spiritual values and understanding through all of the awakening and processes that I’ve gone through. So each element will be working with a different part of ourselves. So we will be working with body, we work with mind, we’re working with the heart and the emotions, as well as the soul. So in essence, it’s a way to really tap into the deepest parts of ourself and understand our soul essence, our nature, and have some more tools in order to work in a spiritual way, to bring a person into a greater sense of themselves, what they’re here for, what their gifts are, what their joy is about, and how they operate in the world at more of a soul level. I’m excited.
Mike Mann:
I may need one of those slots. I need some healing.
Katherine Coder:
Each temple will be very healing. We’re going to be doing it online, and I’ve offered a few events online before, and it’s been really wonderful to see how the work translates through an online format, which most of the time, I was always offering this kind of thing in person. So making the leap to going online, it really allows people to come from all over the place to join. We don’t have to be located in the same city, so that’s lovely. And then I think there’s a sense, in a kind of an energetic sense, there’s this idea of we’re building out a constellation. Some people are in Colorado, some people are in upstate New York, in the northeast, and some people are down in south Florida. So right now we’ve got this really amazing triangle that’s happening. We’re just connecting all of these. Yeah. Around the country. So that feels really nice.
Mike Mann:
It’s on Zoom conference.
Katherine Coder:
It’s on Zoom. Yep. We’ll be working through Zoom. And each session is 2 hours. We’ll be meeting for seven weeks, seven Mondays in a row, starting on the eigth of February. And so we are going to go into the five temple experiences of the elements, plus the Spirit temple, and then we’re going to have a temple at the beginning to join all of the energies and be able to dive in and orient around. Okay, what are we doing? And then at the end, we’ll integrate all of the experiences. So each group that I run, I always like to have so much time for processing so people can talk about, okay, what happened for me and what did I experience? And they share that in community. So I do so much individual work now, but I used to do a lot of group work, and there is such a medicine in being able to connect with others around your healing and your path and what’s unfolding and to be witnessed and to be supported and to build friendships and connections this is such a sangha, of course, has always been an important part of anyone’s growth or development. And I think in the west we get so individually focused. But the community is its own medicine, the community is its own resource. And so I’m really excited to bring all of these people together. And we have people starting in their twenty s all the way to late sixty s. Oh, really?
Mike Mann:
I qualify, potentially, yes, you qualify.
Katherine Coder:
You qualify. Yeah. It’s really interesting. I think we have like one in the, in the, in the, in the, in the 60s. So it has an intergenerational kind of span to it, which feels really nice.
Mike Mann:
I want to make a footnote to the audience that, first of all, this app that we’re on live stream, you can actually add a bunch of people in a similar format to Zoom. My own company, phone.com, has a conferencing app that does the exact same thing also. But Zoom works fine. All three of them actually work really well. Also, that group that you did last week, this ketamine therapy, I’ve actually read about that and I thought was really interesting. It was interesting when you messaged me when we were messaging and you mentioned that, I was like, that was something I was just reading about not too long ago. So tell me what’s up with that.
Katherine Coder:
So I started a training with the Polaris Insight center. It’s out of San Francisco. It’s one of the older clinics that’s been working with ketamine assisted psychotherapy. So the benefit of ketamine is that it’s legal, which we cannot really highlight enough the importance of the legality of all of these medicines in terms of being able to work with them as a licensed practitioner of any sort. MD, is it prescription or over the counter? It’s a prescription. So you work with a provider and the medical provider then determines what’s the best fit for you. There are a lot of people that ketamine is not appropriate for. It raises your blood pressure. And so anyone who has blood pressure issues, or some even heart issues or even respiratory issues, this isn’t the best fit. And so a medical doctor will rule out, or psychiatric nurse practitioner can rule out people that have conditions that would be unfavorable to work with ketamine to make sure everybody is safe. Ketamine is offered in a few different forms at this point. So there’s a lozenge which some clinics are offering people the ability to do at home work. Once they’re familiar with the process of taking the lozenge, they can do it at home, which is kind of interesting. I think that I would really prefer to have someone in person for any kind of psychedelic work. But there’s a lozenge. There is something called an Im, which.
Mike Mann:
It’s psychedelic. It makes you trip out and like, hallucinate.
Katherine Coder:
It’s a psychedelic? Yeah. And depending on the dosage, it can be more or less psychedelic. So the idea is that at a low dose, the ketamine produces a trance state. So you’re in a kind of a suspended place. It’s a dissociative medicine. People use it for anesthesia. They’ve used it a lot in wartime and things like that, and just in the or for being able to do surgeries and things like that. So ketamine is overall very safe, been used for such a long time. And so it’s an anesthesia. So an anesthetic, it puts people in a place kind of a dissociated state. And then there’s a way, if it’s a low dose, that they can work through some of their biographical material in that space where they have a little bit more freedom in their mind. They’re not so burdened by the emotions and the traumas and things that are going along. So they can actually go into the material. So that’s where the psychotherapy part comes in. And then an IM dose is an intermuscular dose. So that’s a shot. And that needs to be administered by, at the very least, a nurse, who will then watch the process. And that will catapult people into what they call a transpersonal experience. So it initiates for many people a complete experience of nonduality, where they are one with everything. And that becomes useful. Yeah, that becomes useful for people’s work in terms of, especially people who are very traumatized, recovering a sense of, okay, what’s this all about?
Mike Mann:
And that’s a one time shot or.
Katherine Coder:
It’S one time sounds pretty crazy. Yeah. So people can have very transformative experiences with that. I mean, the IM dose is something people lead up to. And of course there are infusions, but the infusions themselves typically don’t involve psychotherapy as much. There are sort of these infusion clinics where you go, they just kind of hook you up to an iv. They put you in a room, you have your experience, they might check on you. I just read training in.
Mike Mann:
I didn’t realize any of that stuff at all. That’s very interesting. I actually read an article a while back, but it was actually about a long term pain doctor for people like surgery, pain and stuff instead of opiates.
Katherine Coder:
Yes. And one of the wonderful things that they’re working. Yes. I also know of pain doctors that are working with ketamine infusions. Typically, they’re not doing psychotherapy with it. They’re just offering them infusions. Ketamine has been very important for people that are deeply depressed, people who have a treatment resistant depression or suicidal. It can really take someone from being actively suicidal to not suicidal at all. So it’s seen as an intervention to save someone’s life if they’re in such a dark place. Yeah. Did you see pulp fiction many years ago?
Mike Mann:
They had the girl, like.
Katherine Coder:
Right.
Mike Mann:
She had a transformative experience, to say the least.
Katherine Coder:
Right. Yeah. I really haven’t been too aware of ketamine. I really prefer more organic materials. But this is a way to start legal psychedelic therapy. And then once I’m licensed, I can do the trainings for MDMA and I can do the trainings for psilocybin. Once those are legal as well.
Mike Mann:
They do all that, too.
Katherine Coder:
They will be legal. Well, I mean, right now in Portland.
Mike Mann:
MDMA is like ecstasy, right?
Katherine Coder:
Yes, but it’s usually a more pure form of it. It’s not cut with the same kinds of things you might find on the street. So I would say it’s a little safer, although there are ruleouts for working with MDMA, especially because it increases your blood pressure so much. So people have cardiac issues, not recommended.
Mike Mann:
But those same types of therapy that you just mentioned, they do that also with MDMA.
Katherine Coder:
Right now, there are trials, yes. So it’s not possible to do it legally at this point outside of a trial. But there are a number of trials that are in phase three. So they are working with hundreds of people all over the country. There are different sites for the trials. Some of the trials are in Boulder.
Mike Mann:
Is there any relationship between those two drugs?
Katherine Coder:
No.
Mike Mann:
So they have a totally different effect on. Totally different angle you’re approaching it from?
Katherine Coder:
Yes, absolutely. I mean, I think for trauma, a lot of people might prefer to work with MDMA just because it tends to allow emotional trauma. It allows the body to process through very difficult emotions, and it alleviates the kind of the fear response that we have, and it limits the activity of the amygdala, which is kind of putting the brakes on a person being able to really process through the trauma because it’s too overwhelming. So MDA alleviates some of that pressure, and then people can process very difficult things in that setting. So it looks like the phase three trials will emerge successfully. There’s a lot of wonderful data coming out and results and things like that. And it should be FDA approved. Some people said this year, next year perhaps. And of course this will not be legal. Legal. Like anyone can just go buy MDMA and take it at to be.
Mike Mann:
It’s legal with a prescription. It’s not a street drug. It’s a prescription.
Katherine Coder:
Yeah. They will just take it out of a schedule one so that it can be used therapeutically.
Mike Mann:
Got you.
Katherine Coder:
Yeah. It was used therapeutically before in the. Used pretty often. And even LSD was used back, way back when. When it wasn’t a schedule one substance like MkUltra experiment. Well, yeah, that’s a dark side, for sure. That’s a dark side. But there was a lot of work going on in Europe around lsd and psycholytic therapy and really seeing how it could be helpful for people and reducing their symptoms. Psychiatric symptoms or psychological symptoms.
Mike Mann:
My elementary school didn’t include that in our book.
Katherine Coder:
No. Well, you know, all of the textbooks are published in Texas. You’re getting a learn anything like that. You’re getting the conservative version of everything in the textbook. Sadly, you have to go to college in order to really start to apprehend what’s going on in the world.
Mike Mann:
Is the twang kind of included in the text? Yeah. You’re from Texas. That’s right. All my exes are from Texas.
Katherine Coder:
It’s so funny. I’ve come to really appreciate Texas in many ways, but I was ready to leave at 18. I’m like, I’m done with this place. I didn’t want to be raising a child around so much homophobia. Even friends who were anti semitic. I was like, what is going on? This is not okay.
Mike Mann:
In Florida. It’s the same deal. It’s very frustrating.
Katherine Coder:
It’s interesting, though, because there’s different Floridas, right?
Mike Mann:
There’s many people who are like natives of Florida are from the south, basically, yes.
Katherine Coder:
I have a lot of family in North Carolina as well, so I grew up around a lot of that kind of.
Mike Mann:
Half my family is from North Carolina, actually.
Katherine Coder:
Which half? Your mom or your dad?
Mike Mann:
My dad’s side.
Katherine Coder:
Your dad town.
Mike Mann:
A tiny little dot on the map.
Katherine Coder:
Okay. Yeah, it’s from Burlington. I spent a lot of time. We spent a lot of summers at the beach and in the know. Everyone’s flocking to Asheville these days. But I grew know every summer going to the Asheville area. So I’ve had a lot of pretty there. Yeah, it’s really beautiful.
Mike Mann:
I have some friends that bought property there recently. A couple groups of people I know bought property. It seems like a lot of people are kind of retiring that direction.
Katherine Coder:
Definitely. Or just going for a few months in the summer or just escaping Covid or some version of that.
Mike Mann:
I love all that in the mountains and I love Colorado. I used to do a lot of business and little travel in Colorado and Utah, but I need to be near.
Mike Mann:
A beach basically is what it boils down to.
Katherine Coder:
Yeah, I’m definitely a mermaid. I really miss the water. I was going every month to Miami and seeing clients there before COVID and I haven’t been to Miami. This is the longest time I haven’t been to Miami in almost ten years.
Mike Mann:
Let me know when you come.
Katherine Coder:
I know I’m looking at spring break. Maybe there’s a possibility to go for just like a few days and sit on the beach and then time it so that my son’s out of school long enough where we could quarantine.
Mike Mann:
That whole quarantine is going to eventually be over. So you’ll be able to just take him.
Katherine Coder:
I know, yeah, I think we get through this. I could see going by myself. He spends a week with his dad over spring break and so I could see just going just me. And then maybe later summer or something like that. I think we could have probably gone last summer, but I got really protective around traveling by plane. But his dad took him to New Jersey a couple of times and they were know they didn’t get sick or.
Mike Mann:
So you get sick on a normal trip to New Jersey. Forget.
Katherine Coder:
Know. I know. Yeah. But he went twice over the summer and he was fine. So anyway, I think I do praying certainly know the resolution for there to be more safety and for greater health and less risk for folks. I think this has been a deep collective initiation, let me put it that way.
Mike Mann:
Yeah, well, it’s actually awesome hearing your experiences and what you’re into and your perspective. All my guests are different. Some are very structured business people, some are international. Everybody’s got their own bit. And you’re very exceptional in many respects. Really appreciate you hanging out. Is there anything else you want to talk about or tell the audience about?
Katherine Coder:
Oh, no, not anything specific. Just wanted just to say thank you to you. Thank you for having me and thank you for reaching out. And I said a little prayer to the universe. Like, oh, I think I need to go on more, do more radio, more podcasts this year. And then you popped up and all these other people popped up and I feel like you are an answered prayer. Thank you and blessings to anyone that’s watching this, either now or later. It’s nice to become acquainted. Thank you.
Mike Mann:
It’s going to all be saved on YouTube and hopefully indexed into Google, so it’ll probably be around forever. As long as we want it to.
Katherine Coder:
Great. That’s great. Forever. What a concept. Thank you.
Mike Mann:
And I’m going to do live domain name training next, so hopefully I’ll do a good job there because it’s all going to be mashed together into a YouTube video.
Katherine Coder:
Okay. Good luck with that. Yeah.
Mike Mann:
Okay. Well, thank you so much. It’s been a wonderful experience having you as a guest and hope to talk to you again ASAP.
Katherine Coder:
Thank you. Let’s definitely stay in touch.
Mike Mann:
Okay, Dr. Eva, thank you so much.
Katherine Coder:
Okay, take care.
Mike Mann:
Bye bye.
Katherine Coder:
Bye.
Mike Mann:
Okay, so that was awesome.
Mike Mann:
She was great. And this makes a great YouTube video. And all my guests are so awesome last week. Divyank, we have great guests coming up the rest of the month. Michael Duner, lovely smile. Not you, Mike.
Mike Mann:
Thanks a lot.
Mike Mann:
What about me? What am I, chopped liver? Okay, so we’re going to do some.
Mike Mann:
Live domain name training now.
Mike Mann:
Hopefully you guys have good domain names. If you don’t, then I’m going to do some from my own list, which I’m going to pull up at the moment. If you guys have any, put them in my thing, but only really high level, high quality ones so we don’t waste anybody’s time. So I have some on my little list here and I’m going to hit it AsAp. And again, I’m going to share my screen in one sec here.
Katherine Coder:
It’s.
Mike Mann:
Okay. Well, let me just. We’re going to do readyforyou.com. Oh, no, we’re not. That could have an adult connotation upthegame.com.
Mike Mann:
So again, we’re going to use Google.
Mike Mann:
And search with Boolean.
Mike Mann:
In mind that.
Mike Mann:
Google doesn’t really do Boolean very well and doesn’t do contextual casing. So upthegame nL nL is Amsterdam, Netherlands. So they have plenty of money in western Europe. Some places in the world don’t have plenty of money. So you want to keep that in mind when you’re looking at the extension. You want to look how well they’ve indexed their stuff in English in Google, in this case, you can see these people are very serious in English. Up the game online festival. Over 100 visitors every day. Sounds okay. Disney Pixar is up the game. So you can see this is a problem with the Google monopoly is I gave them an exact Boolean quote, which means they should have filtered out these bad links, the ones that are inexact, the ones with different types of formatting, different types of punctuation in the middle of it. So here we can see how many likes there are on Facebook page. We could also review to see if it’s the same one as the Netherlands company. So the point here with all the appraisals is first of all, we’re only doing 99.9% of the value in the market space is.com. So we stay focused there. We filter out anything with hyphens, anything with numbers, even though there’s lots of good domains with hyphens and numbers. We’re trying to just get the best of the best of everything. So we’re just trying to create a filter that filters out as much garbage as possible and only shows us the best names. In this case, and in every case for an appraisal, what we want to do is disambiguate it, figure out what it means. So up the game is actually a multi entendre, which means multiple things to multiple people. It’s actually good as long as it’s used in branding. In this case, we can see it’s very easy to say and spell. Even though it’s three words, it’s not very many letters. In all three words, it’s a total of nine letters. So that’s great, particularly for three words. It’s a cool sounding name. We’re going to figure out more what it means, but luckily it means multiple things. Then we need to figure out the breadth, how many potential companies might use it, and then the depth. Who’s the best one and how big are they, how much money do they have, how badly do they need it, how much does it make our domain worth? Upthegame.com. So again, in this case we see there’s 237,000,000 matches. So that’s crazy high number. And it looks like up is the name of a video game. Up the game online festival. We mentioned already, up the game Bunnock. I could look at that on the social media, Facebook, the name of a song, Rihanna Williams, reyna the queen giving up the game. That’s not an exact match, so I would exclude that by going like this. This should work in Google’s Boolean is crappy, but it does let you subtract out a word. So I just got rid of the word giving. So giving up the game is gone now. So that gives me better context. There’s still 175,000,000 results that’s awesome. So it means a bunch of stuff. It has a lot of breadth. We’ll look at some images for a bit. Looks like it’s the name of this game. Up is the main thing. Some other stuff going on. Definitely about gaming. Of course, up the game and up means a few different things, but it means rise up your skill level, ostensibly. So improve your skill level.
Mike Mann:
So as far as appraising this explicit.
Mike Mann:
Name, we kind of know what it means. The breadth is kind of medium high and the depth is very deep because one person could make this an incredibly great brand and own it the rest of their life. And that is the main premises here is the depth. This is just such a great expression. It means something related to gaming. Double entendre. It’s extraordinarily powerful brand name. So regardless of the other rules that overtakes everything else, it’s an incredibly powerful brand. Easy to spell. Nine letters.com. It’s everything anybody could want in a new or existing brand to advertise to their customers. And again, there’s other people that already have existing companies with these names. We could spend more time to figure out how wealthy they are, but we’re not doing that at the moment. So the things worth $100,000 is the correct answer, which I already knew before I did the appraisal listed for 150,000, but on discount, it would sell for 100. Okay, you guys put a bunch on here, or at least otar did, which is fine. It’s the only person listening. Here’s this thing, smokables.com. So let’s see what smokables means.
Katherine Coder:
It.
Mike Mann:
So it has a lot of hits.
Mike Mann:
It has an Instagram 691,000 matches. It’s one word. So it’s an exact match by default because there’s no other way to say it. Although I could subtract out smoke a bowl because, again, Google is not very good at giving me what I’m asking for, but it will let me subtract stuff out in Boolean, which is a good thing to do. So in this case, smokeable is gone. So we’re just looking at smokeables. I don’t know if it has something to do with weed or some other cannabis. Smokeables. Denver’s best dispensary should ask Dr. Eva about that. So what does it mean? I don’t know. It’s something to smoke, I guess. Let’s see here. It’s weed. Oh, I see. Edibles is food. Smokables is smoke. So you take the weed and you either eat it or you smoke it. If you smoke it, it’s called a smokable. Although I don’t think I’ve ever heard anybody say that before. But in the world, I mean, it’s not really clear what all this stuff is. CBD. So that’s just fake weed? I think so we kind of know what it means. It’s weed or CBD. It’s something you smoke, you don’t eat. It’s related to marijuana, hemp. Okay, so we know what it means. The breadth is all the weed companies. So there’s probably hundreds of weed companies. So that’s good. So it means something. It’s practically a dictionary word. If it’s not literally a dictionary word, I mean, it’s one simple word, relatively easy to spell, very easy to say. Makes for a powerful brand. And the breadth, again, we discussed about the depth is some of these weed companies have a lot of money. So basically this passes all the tests of a valuable brand domain. And so again, I still have to make up a price ultimately. The good news is I’ve done this more than anybody else, so I should be fine.
Mike Mann:
Smokables.com.
Mike Mann:
We’ll just go through our tranche test here. Is it worth 100 grand? Probably. Is it worth 150 grand? Probably worth 200 grand? That would be very extreme. Let’s go back to 150 grand. That’s pretty extreme. 100 grand is a lot of money. 50 grand seems pretty fair. 75 grand seems fair. 100 grand, it’s kind of pushing it. So it’s worth 80 grand. Awesome. Otar, you’re in the money, bro. I get 10%. Hopefully I disclosed that to you before you posted that. Expertkissions.com. That’s a good one. So again, we know exactly what it means. It’s like a builder, a renovator. Home construction, home renovation, kitchen renovation. It’s good stuff. Let’s see what else we have here. Expert bathrooms. Also, for some reason, expert bathrooms, it’s longer and it sounds a little weird. I’m assuming people need more expertise in the kitchen and less in a bathroom. And there’s probably more money being spent in kitchens, so we’re only doing one at a time anyway. But expert kitchens, keeping in mind it’s diluted by the word expert kitchen. But there isn’t a lot of other ways to say kitchen. I mean, you could say it in Italian, Kachina, other languages, but that doesn’t count. Plus you’d have to use the word expert in Italian to make it jibe properly. So it’s a great name. We’re going to go into Google and see what’s going on. Very good. It’s got again, logos, slogans. We like that a lot. This is expert kitchens and baths. Expert kitchens. So again this is a potential buyer. Another potential buyer. Another potential buyer, although this is Ottawa, so they buy ca, which they might want to cover also, but less likely expert kitchen. Again, I didn’t ask Google for that, but they gave it to me anyway. But I can subtract it out again. That’s the dilutive factor is that this thing is a plural. Expert kitchen might be a better word. And regardless they each dilute each other. Many words don’t really have a plural. That makes sense. So that singular and plural are identical. There’s actually not that many hits in there. Expert kitchens, although again I subtracted out the word kitchen, so I might have biased it too much. Let’s just see what it looks like. Not really. It’s just not that great of an expression. So it’s not as good as I expected. It’s only got 4600 hits. Those other ones had significantly more that we just appraised. We saw some hits here, so we.
Mike Mann:
Know what it means.
Mike Mann:
The breadth is not as broad as we expected. The depth is pretty deep because it’s a really good name, although diluted by the fact that it’s a plural and there’s other ways of saying it, but not many. So it’s still a great name. Expertkitchens.com 15,000 so again, after you look.
Mike Mann:
At the appraisal, just think rationally here.
Mike Mann:
If a company buys that is a kitchen renovation company, all they need is a couple of deals to make $15,000 profit most likely. So will that domain bring them deals that they would not get otherwise, such that it’s greater than the profit, it’s greater than the expense of the domain. The profits from the new customers are more profitable than the price of the domain. And so in most cases that’s true, which is why domains are a great investment. The math isn’t properly done in the market space, so the domains are underpriced. The best domains, the best.com domains are great investments. Bitcoin is a shit investment because you can’t even do anything with a bitcoin. You might be able to buy stuff with it, but it’ll crash and crash and then you’ll be left with nothing. There’s no silver, there’s no gold to melt down. It’s bits and bytes. Ethereum is funny too, just because they actually use the word ether. It’s just ether. It just goes nowhere. But super premium.com domains like expert kitchens. You’re in the money there as long as you got it at the right price. Smokables.com is another great one. You guys have all kinds of crazy stuff going on here. Otar is spamming me. There we go. Writers always got good stuff. He owes me 10%. Yeah. Precision Farming. So that’s a great name. If you think about modern technology and modern farming. It requires more precision, more profit and presumably that domain. So let’s look that one up. It’s awesome. A lot of hits there. You can see how precise these people are. That’s weird. They’re precise in precision farming. Yeah. So they have computers and robots. They’re not messing around at all. They have drones. That’s awesome. Precision agriculture. Well, there you have it. So that’s probably the right name. Well, let’s see how many hits it has. Well, actually this has 2 million for farming. Let’s see which one the right word is. You’ll find out the right one by finding out which one has the right number of hits or the largest number of hits. So precision agriculture is actually the word, but farming is another word. They dilute each other. It could be precision farms. Precision farming. Precision agriculture. Precise farming. Precise agriculture. So again, it can be diluted by all those things. It’s a little bit long and a little bit hard to spell, but most people can deal with it. Um, so we do know what it means and it’s actually a really cool word, a growing field, lots of activity in Google. 2 million hits. It’s huge. And we see all these nice pictures that relate to that word. So a lot of people are using it. It’s high tech, it has a lot of breadth. All these farms and computer people, a lot of people could conceptually use it. It’s potentially diluted by some other words, but not a ton. It’s a little bit long. So the breadth is pretty broad, really, and the depth is pretty deep because these are mega million dollar farms. They don’t need that much money for a domain to build the online farm, online real estate. So in that light, we shall appraise this thing. So again, is it precision farming, worth 100,000? Definitely not. Worth 50,000? Probably not. Is it worth 20,000? Definitely. Make a case for that. Worth 30,000? I think you can make a case for that too. 40,000 you can’t make a case for. So therefore it’s Worth 30,000. Precisionfarming.com you guys are off the hook each time. Do you have any other good things, or should I go to mine? Simply eye care from Thomas. That one sounds good. Okay. Simply eye care. Is this the last one with Thomas? We know what it means. It’s for optician ophthalmologist. It’s actually cool. It actually looks like a lot of people are using it. Or is it a lot? Seymour? Anyway, not a lot, but some. So again, we know what it means. The breadth is not very broad. Medium broad. It’s easy to say, easy to spell. It’s meaningful. Optometrists make tons of money. The breadth is not broad. 321 results, that’s actually an accurate number. If it’s below 99 and you go down here and it’ll say, see more results. But if it’s above 99, it’s actually an accurate number. If it’s below 99, it’s most likely a false number. So 321 is actually an accurate number. It’s very low. So again, we know what it means. The breadth is not broad. The depth is a little bit. Because, again, there’s other ways of saying it. Simple eyes. Simply eyes. Simple eye care. Easy eyes.
Mike Mann:
Easy eye care, whatever it may be.
Mike Mann:
So it’s only relevant to this one person who has a clinic in New Jersey, and they’re probably not going to pay a ton. Most likely looks like there may be two or three other ones. This is either the existing owner or the old owner. Maybe Thomas himself. Yeah, I mean, maybe he’s just asking if the value. Let’s see. Kuyen Tran. That doesn’t sound like Thomas. Wait a second. Yeah. Well, that’s nice. Okay. So what I would say in this case is that it’s a great name for a doctor. It’s imperfect, but great. And I think you can make a case for sure. It’s worth 10,000. Can you make a case? It’s worth more than that. 15,000 simply eyes seems too extreme. It’s not that great of a name. So it’s 10,000 simply eyes.com. And that’s it. You guys are awesome. And Dr. Eva was awesome. Thanks so much. I’m going to save this and post.
Mike Mann:
About my next guest.
Mike Mann:
In a little while online, this thing will be memorialized on YouTube, and I’ll post that. So I encourage you to read it and share it with your friends. And in general, I encourage you to share all of my posts because Google and some other people block things based on keywords or block things based on me. And the more people share it, the harder it is to censor good information, which is a terrible problem in society done by monopoly named Google illegally. Same people that are screwing up my searches here with bad quality boolean and bad quality case domains. So anyway, it’s been an awesome session and I really appreciate it and hope you guys have fun at the beach. Thank you.
