Video Transcription

Mike Mann:

Okay guys, here we are. And so happy today is a very special day with Jennifer Miller, Mitchell and Charles Peralo:. And Jen and I have been friends for a long time and she’s awesome. And I’m gonna add her to the live stream right now.

Mike Mann:

Sorry, I was a little distracted getting ready and setting up my equipment here. And Jen is here. Jennifer, how are you?

Jennifer Mitchell:

How are you?

Mike Mann:

I’m awesome. Sorry, I’m a little disorganized this morning.

Jennifer Mitchell:

It’s okay. I’m, I would be on my desktop, but it’s being rebuilt right now. So literally. What’s that?

Mike Mann:

You look fabulous.

Jennifer Mitchell:

Oh, thank you.

Mike Mann:

I can only see, I can see your part of you. There you go. Very nice. So pretty.

Jennifer Mitchell:

Aww, you’re so sweet.

Mike Mann:

And you have like a very interesting background there, like what’s going on back there?

Jennifer Mitchell:

My entire office. Yeah, so many.

Mike Mann:

going on in your office. You can see my office is like

Jennifer Mitchell:

This is mine. This is actually better than my work office. I got my little disaster preparedness kit there. And then I got, let me see. There’s my dog, Zoe. She’s my public relations manager.

Mike Mann:

That’s awesome.

Jennifer Mitchell:

and I find LED lights that turn different colors up top. You know, and then I’ve got a ton of packages that I have not opened. So, and this is where I do like some of my product photography right there.

Mike Mann:

That’s fabulous. What a cool setup you have. I don’t, I can’t move my camera around, but I have a bed and a desk and a TV.

Jennifer Mitchell:

I had to make sure my bed and my desk are separate. I don’t want to crawl into bed. I really work when I’m in the office.

Mike Mann:

So in the background there, you have your logo on the screen there.

Jennifer Mitchell:

Yep.

Mike Mann:

Jennifer Mitchell: -Realter.

Jennifer Mitchell:

Can you, can you, can you

Mike Mann:

Zoom into that. I put it on my wall, but in case people missed it, we can zoom into your provokter one second, and then I’ll start with the actual interview. I’m just getting on.

Jennifer Mitchell:

Nice, great, great.

Mike Mann:

This is the join in here.

Jennifer Mitchell:

and then my giant screen in the background, but it’s probably kind of blown out.

Mike Mann:

Well, I put it on my wall, but it’s very American quality, good stuff. You’re a fabulous marketing person, as I don’t know some people might know. I’ve known you for a long time, and I knew you online for a very long time, and then we met up in Los Angeles a few times.

Mike Mann:

Yep. I know at least once I had this really cool suite and party, I know you were at at least one of our parties in the penthouse in Monica.

Jennifer Mitchell:

That was so much fun.

Mike Mann:

I already remembers that, except me. Now I remember why, yeah, that was a lot of fun though. But what I wanna do is just go back and allow you to talk for a while and you can just tell me as much or as little as you want about your family background and your work background and then what you’re up to currently and anything you wanna say about Los Angeles, Santa Monica.

Mike Mann:

I know you live somewhere in Virginia now, right?

Jennifer Mitchell:

Right now, Williamsburg, Virginia.

Mike Mann:

Yeah, so in any case, whatever you want to tell us about your, again, background for family and business, and then you can catch me up to current events. What’s cool? What’s hot? What should people be focusing on?

Jennifer Mitchell:

Okay, a little bit about me. My motto is God, family, business. And so I put God first and then family. But they’re pretty close, you know, do anything for my family. But basically business is for God and my family, you know, and giving back to the community.

Jennifer Mitchell:

So my kids, I have two kids. One is 15, one is 11. They are the world to me. We grew up, I think they were born in California and then we’re out here now in Williamsburg. It’s been an interesting change.

Jennifer Mitchell:

I mean, there’s positives of both here and there. You know, I don’t think I would ever move from here because it’s on the East Coast. Actually, it’s really super nice here. What I like about Williamsburg is like, every time you drive in any neighborhood, everybody waves at you, whether they know you or they don’t know you.

Jennifer Mitchell:

That’s what I love about this area. I didn’t get that in California. You know, everybody’s in California.

Mike Mann:

relatives in Southern Virginia and throughout Virginia from my previous life.

Jennifer Mitchell:

Mm -hmm. So, and you were living close to here. I think it was Maryland, right? Or are you still having theirs?

Mike Mann:

I have a house still in Delaware. I used to live in Maryland and DC and again I have a bunch of relatives scattered through a Virginia So I’m very familiar with people waving at you in the Virginia countryside

Jennifer Mitchell:

super friendly, you know, whether they know you or don’t know you, they’re always waving.

Mike Mann:

Do you have a cool church there that you attend?

Jennifer Mitchell:

I do. I go to St. Bede Catholic Church. Unfortunately, you have to make a reservation. So, you know, it’s not the, what do you call it? They don’t have as much engagement and people coming to church as they used to.

Mike Mann:

Well, hopefully they will in the future. Hopefully it’s a temporary phenomena.

Jennifer Mitchell:

So, um…

Mike Mann:

Services too.

Jennifer Mitchell:

They still have services and they have online services. That’s where I’ve been watching. You know, so it’s on daily.

Mike Mann:

but those are some really nice Virginia folks.

Jennifer Mitchell:

Yep.

Mike Mann:

And then did you have a church to compare it to in Los Angeles?

Jennifer Mitchell:

Um, there’s, you know, even like they’re similar. If you, if you, it’s like anything, you get, you get what you put into it. So if you put yourself into the community of the church, the community gives back and they welcome you and you’re part of it.

Jennifer Mitchell:

But if you’re just showing up every Christmas or, you know, holiday and that’s it, you’re not going to get to know people. That’s the whole point of a church is to be part of a community. Yeah. Yeah.

Mike Mann:

Yeah, I’m not very good. We belong to a temple and my son goes to school there, but I wouldn’t say I’m so great at being part of a community just because I’m so busy and preoccupied with other stuff.

Jennifer Mitchell:

No, I’m talking about aっていう bag.

Mike Mann:

Yeah, but the one thing is, is you know, I mean, I’ve lived in Virginia before and I’ve lived in Los Angeles a lot and The cultures are you know, polar opposite. So that’s why I was just curious if you had any sort of a cultural Shock from moving from one place to the next

Jennifer Mitchell:

I was so used to just going, going, going in California. And then I get here and I’m still going, going, going. So I run circles around people basically, but sometimes I, but you know what? The pandemic was kind of like a blessing in disguise.

Jennifer Mitchell:

I’ve been able to stop and like be with my kids and talk to my kids like, like I wouldn’t have before. Like all day long, we’ll take long walks together, you know, rather than, hey, your dinner, blah, blah, blah.

Jennifer Mitchell:

You know, that kind of thing, you know. So, but it’s been real nice. It’s like I said, a blessing to disguise. I’ve gotten to know my kids a lot better, you know. Awesome. We’ve become close on a different level.

Mike Mann:

I think I’ve had a similar experience where I’ve had more time with my son and he’s actually, you know Achieved this great education level for his age. So I mean, it’s basically due to COVID being home You know being educated at home and watch plus watching educational videos during the downtime

Jennifer Mitchell:

getting big I see.

Mike Mann:

Thank you.

Jennifer Mitchell:

I know. I don’t have any data.

Mike Mann:

babies anymore.

Jennifer Mitchell:

Now.

Mike Mann:

Well, anyway, I cut you off. I want to go back to your family background, where your parents are from. Maybe if you want to go to your grandparents, how you got to Los Angeles, why you decided to move to Virginia, and then we’ll get to current events.

Jennifer Mitchell:

I barely knew my grandparents because my parents came here as first generation immigrants from Korea, South Korea. And they were, you know, I didn’t get to spend as much time as I try to make with my kids, with my mom and dad, because they were both working two jobs, you know, and their degrees in Korea were not good here, so they had to get re -certified.

Jennifer Mitchell:

Like my mom was a nurse in Korea. It didn’t come over here. So she was taking sweatshirts when she was over here. She was taking sweatshirt jobs like at a sewing factory. You know, I recall one time her picking me up at a bus stop, you know, because we used to live near downtown LA.

Jennifer Mitchell:

And there was a pair of scissors in her legs and she had pulled it out. And because she’s a nurse, she just wrapped it up and went about her day, you know. So the work, I mean, she has such a great work ethic.

Jennifer Mitchell:

Excuse me, you know. So.

Mike Mann:

Well, and you have a great work ethic, so I assume it perpetuated through the generations and probably your grandparents and great grandparents may have. I have no idea, but I assume they might have.

Mike Mann:

My family, although, you know, I don’t communicate with many of them, the majority of them have a good work ethic, although the younger generations, not as much, but the older generations in my family, whatever else happened in their lives, they all worked really hard every day.

Jennifer Mitchell:

Right. And then same with my father. He worked two jobs too. And, you know, he’s passed away now from cancer, but God rest his soul. But I was raised with great work ethic from both my parents.

Mike Mann:

So go back to finish with your family background and tell me about your business background.

Jennifer Mitchell:

family background and then came to living in Dunn. They got us out of basically a depressed area. Some people who caught it with the hood but it was a depressed area load and luckily just I think it about I think it was about Owens and then I grew up and went to high school in Rowan Heights and then we moved to then as soon as I was able to I went to college obviously okay but I didn’t finish my bio med education there you know I went to college and thought hey you know I was looking at the professor one day because I’ve got this entrepreneurial spirit you know it’s like how is this person ever gonna teach me how to make money he can’t get dressed in the morning himself so I quit college my third year in and then just got into the con business you know I went to a Toyota dealership and they said you have no experience you know you might need you might want to go to a clothes your store and then I was persistent I just kept going back I kept going back and he says you know what you were just so persistent I’m just gonna give you a chance you don’t need a closer I think you know and I want it being like the number one in gross but not the number one in units but the number one in gross many times as a salesperson and I just work my way up you know no college education but I became like one of the first one of the first in few sales managers for desk they call them desk managers back then and then it’s a it was a male -dominated industry but just worked hard and then just work work my way through it and then then the corporate arms came through that wanted you say this car business expertise you know because I had been in the car business business at that point for about 15 years and so for the next 10 years for Zurich I was their insurance agent who sold to all the dealerships basically and then also for what do you call it Ally Bank I was their account executive that basically sold loans to car loans for customers and also garage loans and mortgage loans for for the auto industry so I know probably close to 300 owners you know in the auto industry

Mike Mann:

I mean, I remember you doing that work, you know. And again, I just, but you also have a history with the internet, domain name, social media. Do you wanna mention that?

Jennifer Mitchell:

That was a fluke. I bought a domain name, and I can’t even remember. It was some sort of dog domain. It was like puppy thing or whatever, because I was dogs at the time. And then it got addicting. I was like, this is easy to buy and set up a domain and a website.

Jennifer Mitchell:

And then I was marketing them. I was just putting sites and then putting a drop ship website together. And people were offering me just for the domain. And sometimes if a website came with it, they would even offer me more money.

Jennifer Mitchell:

So it was just amazing to me. I was like, OK, I bought this thing for $8, $10. And I’m making thousands of dollars. But you’re concentrated on it. So you’re exponentially bigger than I am. But I don’t even market.

Jennifer Mitchell:

But I get good marketable domain names and brandable domain names. And then just people just reach out and email me.

Mike Mann:

So what’s the best stuff you hold?

Jennifer Mitchell:

Right now is quiver .com, Q -U -I -V -E -R, and I’ve been offered six figures so far for it and have not sold yet. abyss .com, A -B -Y -S -S, you know, and I’m actually trying to put a clothing line together for it, you know, so just

Mike Mann:

Nice.

Jennifer Mitchell:

Yeah, a little entrepreneurial stuff that’s always going on besides my realtor stuff and

Mike Mann:

Well, those are both extremely valuable. Those are like retirement property, you know?

Jennifer Mitchell:

Yep, and I just hold on to it. And like abyss .com recently, another six figures. And it was, I guess they were doing, what’s that, Bitcoin stuff for video gaming?

Mike Mann:

Yeah, well, their investment’s going into the abyss.

Jennifer Mitchell:

Right? So yeah, I haven’t caught that on today.

Mike Mann:

joke for their investors, you know, here, your, your investments going into the abyss .com.

Jennifer Mitchell:

right. But I have some good ones and I like I have I don’t think I have as many as you do but I’ve got probably like 4000 domains right now. You know, it’s a lot. I mean, that’s one for.

Mike Mann:

for one person working on their own, plus you have a day job and kids.

Jennifer Mitchell:

Right, so I just kind of let them sit there. And then let me plug to somebody. Rob Monster, he’s an excellent business owner. You know, I had a lot of my domains at GoDaddy and then I switched a lot of them over to recently, over the last year, I was trying them out.

Jennifer Mitchell:

And he’s very personable, he calls you and if there’s an offer, he tries to intervene and come, you know, like all this kind of stuff.

Mike Mann:

So he’s a very detailed individual. He could probably build a German car with his bare hands.

Jennifer Mitchell:

When GoDaddy was initially in business, they were like that, but they’re too big, I think. You know, so you’re just kind of like a number anymore.

Mike Mann:

Well, you are. I’m a number also, but I have more numbers at stake. It’s not easy, but I’m able to get attention when I harass them.

Jennifer Mitchell:

Oh, no, I, you know, if, if, if maybe I have to, but I mean, he comes, he’s proactive with, with me. Like I said, I just wanted to give him a point. He’s been awesome.

Mike Mann:

Yeah, I mean, I’ve worked with him as well. He’s really easy to communicate with. So I appreciate that. So tell me what the current events are about your real estate and what else is going on. And then I have my buddy Charles in a few minutes.

Jennifer Mitchell:

Real estate is hot no matter where you are pretty much, especially anything under 500 ,000, it’s just flying off the shelves, I guess you would say, if you were trying to compare it to a market. Because there’s low inventory, I guess the sellers are kind of scared to have buyers come look through the house.

Jennifer Mitchell:

So the ones that are brave enough to sell right now, they’re getting like multiple offers. Some homes even more offers on one home. So they’re bidding wars right now. So this is an odd sellers market through the COVID right now.

Jennifer Mitchell:

But buyers- I don’t need to-

Mike Mann:

Why don’t they just raise their prices so they get fewer offers? All they need to offer.

Jennifer Mitchell:

they still want to still go be closer to like the the appraisal you know if you’re way over somebody takes an offer from that’s way over the appraisal and they don’t have the down payment to back it up you know the different than it doesn’t make any sense

Mike Mann:

The appraisal should reflect the new market norm as the point of people have 10 offers. That means the price is too low and you just have one offer. That’s actually the fair market value.

Jennifer Mitchell:

Right, but it also keeps a bidding process going. You know, if you’re listing it at 499 instead of 500, you might get some other offers, you know? It’s just like when domains are, you know, on GoDaddy very low and all of a sudden you got this feverish bidding going on because it was low and then people just kind of impulsely make offers too.

Jennifer Mitchell:

So I think that’s another thing. And buyers, you know, it’s like the lowest rates that you’ve seen, they’re like in the twos and threes if you’ve got great credit.

Mike Mann:

I know, I need to refinance. Well, actually I had a ton of other stuff I wanted to talk to you about, but I told Charles he’s at 11 .20. Okay. So I wanna put him on, and I’m doing live domain appraisal training.

Mike Mann:

So the only thing I can come up with is bringing you back in a few weeks, or whenever you’re ready. Awesome. Yeah, cause I wanted to get into some other ideas and things about Los Angeles and real estate.

Mike Mann:

I was gonna ask you some more about your family and stuff, but I was long winded about some other ideas. So you’re awesome, and I appreciate so much that you joined me here, and I can’t wait to talk to you again.

Mike Mann:

And I saw you on your private chat room recently. So if you’re doing more of that, I’ll see you again there.

Jennifer Mitchell:

Okay, we’ll do. Thanks for having me. Thank you. I appreciate you reaching out. Okay.

Mike Mann:

Talk to you soon. Have a nice week.

Jennifer Mitchell:

Bye.

Mike Mann:

gonna add Charles here. Charles what’s up my man?

Charles Peralo:

What’s going on Mike? How you doing?

Mike Mann:

It’s all good, man. I’m having a beautiful day. We had a great little chat with my friend Jen. Like these chats are so good that like I know for you, you have a ton of information I could probably talk to you for hours.

Mike Mann:

So most likely I’m gonna need to bring you back another time after we’re done here. But you know, I wanna do sort of like the same format as far as you can tell me about your family, your family background.

Mike Mann:

I know some of this stuff because I read about you, but your business, your business background. And so then we’ll get up to current events. Like what’s cool now? I know you’ve been posting about Exodus from California.

Mike Mann:

You’ve been posting about COVID, your stuff’s really good quality, which is why I wanted to get you on here and just meet you in general. And you can talk about anything you want.

Charles Peralo:

Cool. Yeah, so background from New York born and raised there and you know lived all over but started a company called stop scroll media in 2017 late 2016 early 2017 and The reason for that was I was for years building these accounts through social media and Facebook Had over 2 million followers in the political space was able to interview names like you know Newt Gingrich Michael Flynn and so on and it was kind of cool with general Michael Flynn you know, I’m interviewing the guy and We were saying and this is like three weeks before Trump won in 2016 and you know, I said Well, what would you want to be in the Trump cabinet?

Charles Peralo:

He said I don’t know if I’m gonna get a cabinet job I was like would you take the job of NSA and he said you know, you’re the first person to ever propose that to me He ends up becoming the NSA But it’s and I’m laughing.

Charles Peralo:

I’m like, you know, and then I mean he only had it for a week And I think now he might be indicted or something, but it’s a weird thing But then, you know, what happened, you know was just kind of with stop scrolling I didn’t want to do the political space but I wanted to grow these accounts through Instagram Facebook and so on and Did very well with that broke over 10 million followers managed probably over another 10 million on that Definitely can’t say we monetize like how we want and we learned a lot about social media And there’s been a decline in the ad market there And then kind of long to become a startup studio working on our own projects So that’s where you know, actually, I’ve always had an interest in prime domains I think that’s the reason why we’re in touch and yeah, that’s the story of stop scrolling

Mike Mann:

What else about your family background? Are your parents and your grandparents are from New York also? Ah, let’s see.

Charles Peralo:

see a little bit of Italy in there, a little bit of the United Kingdom. My parents are both from New York. My last name is Pirallo, so I don’t think people have to guess what my ethnicity is.

Mike Mann:

No, but just curious. And so you still live in the city or you look like you have a nice trees and stuff in your backyard?

Charles Peralo:

I grew up in the Catskills and I spent a lot of time there. I am still living in Manhattan though. You know, I can’t spend too much time in either one of them without going crazy.

Mike Mann:

So you’re up in the mountains now.

Charles Peralo:

I’ve been to mountains a lot, but I still have the apartment in Manhattan and I don’t plan on leaving it. Unless my landlord doesn’t want to lower rent a little bit. This is the first time I’ve lived in the same, I’ve lived in Alphons Bay for four years.

Charles Peralo:

This is the first time I actually think it’s the tennis advantage when it comes to negotiating rent. And I’m enjoying that.

Mike Mann:

That’s cool. So let’s get caught up here on current events because again, that’s the thing that you just seem like you’ve done a deep study of this and you’re really good at explaining it. So if you want, I mean, we can knock off a couple topics.

Mike Mann:

If I’m to you again, anything you want, but what would you want? I think, you know, things that touch on the economy in the future. So for example, what’s the situation with California? Why don’t you start explaining that and we’ll see what else is up?

Charles Peralo:

California and New York are both witnessing this massive issue with people leaving. And I want to say New York is actually worse because if you look at it from 2010 to 2020, I want to say throughout that decade, New York is the only state that lost population.

Charles Peralo:

There might be a few others, but I believe of all the states that are over 5 million people, New York is the only one that lost people, and it went from 19 .5 million to 19 .4. That doesn’t seem like a lot, but if you factor in all the children born and things like that, it’s actually more like a million people moved out of the state, which is crazy to think about.

Charles Peralo:

Governor Cuomo said it was due to bad weather. I’ll attest the weather is not the best in New York, but it’s also due to a massive amount of other issues. And New York became the number one state for homelessness in the country this year.

Charles Peralo:

It beat Hawaii, and I don’t think it’s going to go down from that. But then there’s the issue of California, and I think it has a similar problem where everyone wants to talk about taxes as why companies are leaving California, and that’s a part of it for sure.

Charles Peralo:

But they’re moving to Colorado, they’re moving to Texas, they’re moving to states that don’t necessarily have much better tax codes to begin with. And ultimately, I think it comes down to just this rent.

Charles Peralo:

And I think this is a little bit of your last conversation. It’s very hard to build in Los Angeles. It’s next to impossible to build in San Francisco, and California has made it very hard to build overall.

Charles Peralo:

So it’s getting to the point where, you know, if you’re like, I mean, Facebook has an aging staff right now. I mean, it started off as a very young company, I think five years ago, the average age of employees was 25.

Charles Peralo:

Now it’s about 30 years old, and it’s going to keep getting older. They’re going to start having kids. And if they’re living in the Bay Area, it’s just going to be impossible for them to, you know, have a decent place to live.

Charles Peralo:

And I think that’s going to be an emerging problem in San Francisco and why companies are going to look to move out. And the other thing is this, you know, Elon Musk, who I don’t always think is the right guy.

Charles Peralo:

I mean, I think you and I have discussed this before. I think you agree on some extent there. Elon’s a little bit different. But he said he’s moving Tesla out of California. And I look at it from the point of view, you know, you have someone like Jared Polis, who’s the governor of Colorado, who is a Democrat.

Charles Peralo:

And then you have Gavin Newsom, again, a Democrat governor of California. And Jared Polis tweeted to Elon Musk, move to Colorado. Our taxes are low. We’re very business friendly. Marijuana is legalized.

Charles Peralo:

We’re a good state. And Gavin Newsom said, I don’t care if Elon Musk leaves. And to me, it’s just like, you know, for Gavin Newsom, I’ve never met the man. I know a little bit about him. But I’m like, you know, if that’s your attitude to, you know, 10 ,000 plus jobs and a multi -billion dollar company that’s growing, being lost, you got to really rethink your priorities here.

Charles Peralo:

And look, you know, Newsom is probably going to get reelected with 60 plus percent of the vote, you know. But there is, there is going to be a problem.

Mike Mann:

The only thing I could say, I would never defend the governor there, except for to say that since he’s gonna probably lose Elon anyway, he had to pretend that he didn’t care, even though he really does care.

Charles Peralo:

tend to care but I think it’s ultimately you have to show a little bit more you have to show your guns a little bit more and be a salesman to it and I’m sure there were some backdoor calls whatever where he was trying to get Elon to stay but they didn’t happen and I’m not shocked by that.

Mike Mann:

hear that. So tell me about COVID, like is it being exaggerated or is it underrepresented? How long is it going to be around? What did people get wrong here? Is Trump a bad guy? Is Biden a bad guy?

Charles Peralo:

I’m not a doctor and I’m not gonna like say, you know, because I think there’s too many people out there trying to give a medical opinion without having the facts there on COVID and I don’t want to be that person.

Charles Peralo:

But I think we can talk a lot about what it’s doing to the economy overall. So industries that I think are going to get hit the hardest on that. The gym industry, probably the biggest one because right now they can’t have showers, they can’t have steam rooms, very limited glasses, and people hate working out with a mask.

Charles Peralo:

I’m in the gym every night and a mask is not the most fun experience there. And then they also went six months without collecting any revenue due to COVID in most states. So I think that there’s going to be this influx where they just keep on losing people.

Charles Peralo:

There’s this wave of unsubscribers to the gyms. And gyms, 12% of new members or 15% are made in the month of January. We are probably going to hit a second wave in December or January. And I think they’re going to miss that second wave.

Charles Peralo:

They’re probably going to lose 10 to 20% of their members. And honestly, I think the only major gym chain that’s left standing is Planet Fitness. Then there’s the restaurant industry. Restaurants have been failing left and right.

Charles Peralo:

Some have been doing a little bit better, but not really a lot of right side there. So finding the businesses that actually are going to work, that’s kind of where I’ve been researching right now. Obviously, there’s a lot of cleaning and treatment businesses that have been booming in this economy.

Charles Peralo:

Those places look pretty strong. There is real estate and construction that’s been doing well. But there’s still just going to have to be a lot of work to go on. And we don’t know how big the second wave is.

Charles Peralo:

And we also don’t know who’s going to win in 2020. If Biden wins, I ultimately, when it comes to Biden versus Trump, I lean a little bit more towards Biden, but I don’t really think either one of them are very good.

Charles Peralo:

I do see an issue where I think Biden could cause an extended shutdown that might be unnecessary. And we might just have a very faulty economy from that.

Mike Mann:

you think Biden has a reasonable chance of being elected?

Charles Peralo:

So what I’m going to call it right now is this. There was the Pelosi interview with Wolf Berlitzer last night, where I saw it and Nancy Pelosi absolutely bombed it. She did, that was one of the worst interviews I think I’ve seen since COVID happened from any politician.

Charles Peralo:

And I mean, it’s so bad that I actually think Nancy Pelosi will have to resign, will have to step down as speaker after this election.

Mike Mann:

My opinion is that, I mean, she’s done a thousand terrible things. The stupid part is Wolf Blitzer is actually on her side. He actually lived on my street. He still lives there. I moved in Bethesda, Maryland.

Mike Mann:

He lived on my street. He used to walk by my house. And actually my girlfriend was his Pilates instructor.

Charles Peralo:

That’s pretty cool. But I mean, I look at it from the point of view with Pelosi where you can’t handle an interview with Wolf Blitzer who, you know, that’s like being a Major League Baseball player and having just like softballs handed to you.

Charles Peralo:

And with like, you know, when it comes to that interview, she bombed. So my opinion is, can Trump turn this into the Anthony Weiner of 2020, where when Donald Trump in 2020, he had the Pussygate situation.

Charles Peralo:

He had, you know, failing polls in 2016. He was set to lose to Hillary Clinton. And then that scandal with Anthony Weiner broke out with his laptop. They found the emails that completely derailed Hillary Clinton and took her lead.

Charles Peralo:

So I’m wondering, is there a big enough connection between Joe Biden and Nancy Pelosi where he can use that interview and use that, you know, saying, hey, well, like that terrible interview and say, this is what the Democrats believe him.

Charles Peralo:

And the other thing is when it comes to Joe Biden.

Mike Mann:

Look, there’s a thousand terrible interviews from Democrats, so that would just be one of them to add to the stack. Maybe it’s the…

Charles Peralo:

Not all of them are speaker to us.

Mike Mann:

Yeah, but I mean, she gives terrible interviews every day, supporting like socialism and rioting and whatever else.

Charles Peralo:

I don’t think it’s ever seen one this bad and like you know when it comes to like the point where she was just saying Oh, we’re not gonna sign the stimulus package just because we don’t want to work with you know, Trump I think that gets really bad

Mike Mann:

She’s horrible, but that irony is that CNN is there propping her up. Like, Wolf Blitzer’s questions were total softballs to his friend and like she’s just tripping out.

Charles Peralo:

Um, and it’s kind of amazing and the fact that she actually went on and said CNN is just trying to be kind to Trump I’m like What the I mean, I like that’s like saying Sean Hannity is giving Trump a tough interview

Mike Mann:

It’s the exact same situation.

Charles Peralo:

But regarding just the whole thing right now of Trump versus Biden, I would actually call this at this point the Trump versus Harris campaign. And I think who it’s all going to come down to is actually the fracking issue, because if Trump can hammer away at the flakking, like the flip flops on fracking in Ohio, Michigan, and Pennsylvania, Donald Trump will be reelected to the presidency of the United States.

Charles Peralo:

If he can’t get those ads out strong enough, if he can’t point out the contradictions, he’s not going to win.

Mike Mann:

But I mean, look, he has a very plausible economic and just basic American survival messaging for those swing states. And just fundamentally speaking, he’s better mentally and physically equipped to manage the next four years.

Mike Mann:

Again, people saw me, I took a picture of my ballot. I couldn’t vote for Trump and I definitely couldn’t vote for Biden. So I had no choice but to write in my candidate. I was actually gonna write in Bloomberg, but he’s horrible, but he’s still an honest businessman.

Mike Mann:

I was gonna write him in, but the thing is, I think he spent like $100 million, I should say wasted, threw away $100 million in Florida trying to support Biden. So I wrote in Mickey Mouse instead of Bloomberg.

Charles Peralo:

Oh, Mickey, he’s well, you know, there will be more right because I’m actually writing in someone as well So I was the campaign manager for a third -party campaign with governor Lincoln Chaffee I was only there for three weeks.

Charles Peralo:

The campaign was kind of dying a little bit when I you know took over as manager I thought we did a great job and no Chaffee was you know a Republican senator an independent governor a mayor for ten years He’s a nice guy Yeah, I thought he would be a good pick He had some issues we disagreed on but you know at least we could have the conversation And I was actually looking to see you know, could we get a ticket with you know, senator Jim Webb Who is secretary of army under Ronald Reagan and you know senator a Democrat senator?

Charles Peralo:

Yeah, or governor Mark Sanford of South Carolina I was like, you know Could we get a real ticket and create an independent bid that changes this race and we didn’t get to see that there were a lot of Things that happened

Mike Mann:

it happened

Charles Peralo:

However

Mike Mann:

Sanford happened.

Charles Peralo:

uh… yes and there we go uh… regarding uh… you know just how i’m putting this on it’s uh… i’m going to be writing in linked jfc and also right in uh… jim webber mark sanford as well uh… just because you know you how many people could honestly say they were campaign manager to a former u .s.

Charles Peralo:

senators campaign and i got a right back i am uh… if i if i were to make a pic it would be by then if i lived in pennsylvania biden but it’s it’s honestly just i mean i would have voted for by the neck it wasn’t common harris the vp i thought that was such a bad choice if he picked

Mike Mann:

She’s terrible and she’s terrible. I mean, there’s no other way to look at it.

Charles Peralo:

Well, if he were to have picked Tammy Duckworth, the senator of Illinois, maybe Susan Rice, I could have voted for the ticket, but I look at, you know, like Kamala, and I’m like, this is not very good.

Charles Peralo:

And you, and the one thing I just, like, I find amazing, you know, they asked her, hey, you said he supported Bussing a year ago, you were saying all these bad things about him, and she starts laughing and says, it was a debate, it was a debate.

Charles Peralo:

And I’m like, oh wow, thanks for making it seem like this whole process is complete nonsense.

Mike Mann:

It is if she’s in it and if he’s in it, it is nonsense.

Charles Peralo:

Yeah, I mean, by the way, did you put a VP to Mickey Mouse?

Mike Mann:

Well, I don’t think they gave you that, I don’t think they gave you a choice for a VP right in, they just give you a one box. That’s actually an interesting point. I never thought of that. I guess it’s Donald Duck is the obvious or many, I don’t know who, but I mean, the whole thing is ridiculous, but there’s a couple important points here, one not so important and one is important.

Mike Mann:

You know, again, for me, like I try to stay, you know, true to my charity work, which is a lifelong experience. So anybody who has any hint of anything racist or any criminal activity, stealing from a charity, you know, talking bad about a handicap person or whatever, is never gonna get my vote no matter what.

Mike Mann:

And then again, anybody who has anything to do with any socialists is definitely not gonna get my vote. So I have no choice but to do the right in essentially.

Charles Peralo:

I mean, with Trump, like here’s the other thing, I’ve interviewed Anthony Scaramucci before, and his advice to Trump was, you know, if he were to just relax a little bit, wait 30 seconds before he tweets something, things would be working a lot smoother.

Mike Mann:

Bless you.

Charles Peralo:

Thank you. And that’s something I really believe with Donald Trump. I think you know if he were to actually have just come at this Look, let’s look at the whole thing with the crisis with like, you know, the riots and everything like that You know if after George Floyd he went on TV gave a national address and said we’re gonna work to be better Offered a few, you know policy changes and just you know said we’re gonna work to be better I think the riots would have never really happened or if they did they would be way smaller but instead, you know, he just added fuel to their fire he made it a lot worse and I honestly think if he would have just become on that issue he’d be getting reelected right now pretty easily But it looks like we’re gonna be seeing a very close election.

Charles Peralo:

Ultimately what I think happens is, you know It’s gonna go one of two ways number one is I think Biden gets a clean sleep on a sweep on election day Where we just see him take Pennsylvania, Michigan, and it’s the Biden race number two is um

Mike Mann:

It’s not going to take Pennsylvania or Michigan. Those are all people with guns who don’t like socialists, whether they like Trump or not. It’s just not realistic.

Charles Peralo:

and you might be right on that and that that’s where i go to the second point where i could see a situation where you know trump gets those states and or but they’re gonna be very narrow again he doesn’t get the popular vote because there’s going to be probably like a sixty five uh…

Charles Peralo:

percent no hold in california new york

Mike Mann:

With all of that, the popular vote isn’t going to affect the election any.

Charles Peralo:

Yeah, it’s not going to affect the election, but there will be these Democrats upset saying, hey, you know, we won the popular vote by three points, but Trump won the election by the other person.

Mike Mann:

I mean, it’s not related to the law. The law isn’t done by popular direction. And also, there’s a much more important point is this is a competition. If it were done by popular vote, Trump would have had a different strategy entirely.

Mike Mann:

So he didn’t have any popular vote strategy. He ended up a strategy to win under the actual existing rules.

Charles Peralo:

Yeah, no, that’s the thing about the whole popular vote. They say, oh, Republicans would never win if it wasn’t for the popular vote. If it was popular vote. I’m like, no, they would have a different.

Charles Peralo:

Yeah, no, I mean, they would go to the Southern states. They would go to Texas. They would register a lot more people. The same thing as Democrats would do. And I’m not for eliminating the electoral college.

Charles Peralo:

I think that’s a foolish idea. I think what we should do is we should eliminate when it takes all states because it sucks living in New York. And if you vote Republican, your vote just doesn’t really count.

Charles Peralo:

And I’m going to imagine the same thing goes for Democrats in Texas. So I think we should be giving the electoral votes proportionally. Hell, one thing I always find amazing is if you look at the last 20 years in politics, the state of New Jersey, with the exception of one race, has come five points of going Republican every election.

Charles Peralo:

New Jersey never has Republicans campaign there in a presidential race. And I think there’s a lot of states like that that are completely ignored. There’s Indiana. There’s Tennessee. States that aren’t as right -wing as people think have a Democrat base of 45%.

Charles Peralo:

Nothing’s campaigned there because of winter take -all. So I think that’s how we should reform the electoral college. And Maine did it. Nebraska did it. We just have 48 more states to go on that.

Mike Mann:

Yeah, well, I’d like to make a little, a fundamental point again. I didn’t vote for either of them, but just as far as the math, first of all, those polls are ridiculous because they show Biden winning by a wide margin.

Mike Mann:

So if Biden were winning at all, it would have to be by a small margin. I don’t find that to be realistic that he’s winning by a large margin. But again, we know what happened last time is Hillary was shown to be winning and she lost.

Mike Mann:

But let’s just do a fundamental math here, is that we know that it was very close last time and we know that Trump won and we know he took enough of those swing states. I think he’ll get all those swing states again personally.

Mike Mann:

But regardless, back to the math is that he had a certain amount of power and leverage and likelihood to win last time. Now that he’s been president all these years and he’s been able to build his base and he has more leverage.

Mike Mann:

So he has a higher likelihood of winning this time than he had last time. So that’s A, and then combine that with B, that Biden is a much lower quality candidate than Hillary with much lesser support.

Mike Mann:

He doesn’t have that frenetic base of people that are really way into him. So given those two phenomenon, the margin should be greater this time for Trump than it was last time.

Charles Peralo:

So here would be my response on that. I think that first off, there’s going to be one state that Biden picks up that Trump won in 2016, and that’s gonna be Arizona. I don’t think the Republicans have done a good job of keeping that state.

Charles Peralo:

Martha McSally is not a very good Senate candidate there, and I’m forgetting the man’s name, but his wife is Gabrielle Givers, the congressman who survived the assassination attempt. He’s gonna win the Senate race there, and I think he’ll actually carry Biden over win in Arizona.

Charles Peralo:

The problem is Arizona is only like five to seven electoral votes, that’s not enough to win a presidential race. Regarding the other swing states, Biden I think actually does have a higher lead nationally, but if you look at the polls, he’s actually losing, his lead in Michigan, Pennsylvania, Ohio is smaller than Hillary’s lead at this point.

Charles Peralo:

So Trump could win those states, and if he wins those states, he’s gonna win the presidential race. There’s also the state of Florida, which is kind of a wild card, because Biden is pretty much exactly where Hillary Clinton was.

Mike Mann:

Again, just again for your edification, I live in Florida. And well, in my neighborhood, again, my friend actually who I spoke to this morning, his family owns a lot of the real estate around here and they have Trump signs surrounding everything.

Mike Mann:

And on top of that, all the boats are covered with Trump signs, you have the locals, that’s where I live, but where I live is actually slightly more liberal than most of Florida is actually more conservative than southeastern Florida.

Mike Mann:

So I think again, there’s just these ideas people talk about, people who don’t live in Florida, but on the streets in Florida, you see Biden stuff, which was paid for by Michael Bloomberg, and you see Trump stuff is actually grassroots, people obsessed by Trump, Trump lives in Florida.

Mike Mann:

And I would be willing to bet that Trump is gonna take Florida, Pennsylvania, Michigan, tell me about our swing states.

Charles Peralo:

Well here would be my point on Florida. I don’t believe Florida is going to be a swing state for long. I actually think Florida will become a Republican state. Just because, look at the 2018 numbers.

Charles Peralo:

There was the senator there who lost to Rick Scott. It’s Rick. Not the state.

Mike Mann:

That’s one, the other guy lost, yeah.

Charles Peralo:

No, no, no, but then there was, uh, there were like, you know, Rick Scott was able to win that Senate race He beat a two three term incumbent Democrat senator in the year of the blue wave and Same thing happened with the Santas.

Charles Peralo:

He beat Andrew Gillum who’s that guy’s had the biggest fall from grace I think of any candidate in years

Mike Mann:

I mean, again, these Democrats in Florida are like the biggest sellouts. They’re horrible.

Charles Peralo:

Well, the Democrat, well, this is something the Democrats need to learn to stop doing. And this is my advice, you know, for the Democrat Party or the Democrat movement. Stop making celebrities out of people who haven’t won yet.

Charles Peralo:

You know, Andrew Gillum, Bette O ‘Rourke, Stacey Abrams, all of these people, they hype up like they’ve already won the presidency and they haven’t won their own race yet. Like, you know, you know, like, you know, like, I’m not going to be able to do this.

Mike Mann:

They pop them up after they lose. They still put them on TV after they get wiped out and pretend they’re some hero of the party.

Charles Peralo:

i mean like you know better the policy better work at the democrat party didn’t try to make him seem like this presidential figure better would have won that senate race in texas maybe but he was terrible when he came two points from it and you know all these people were telling him you know hey you know you should be president of the united states and then he you know he kind of started to say well maybe i should and you know texas was like well we don’t want another guy who’s just running for senate to be president and that that was the byproduct of it and now better

Mike Mann:

That he was horrible and he had some crazy baggage. Yeah, he’s like part of some like weird cult or something

Charles Peralo:

Well, Beto is an interesting guy. I mean, there were some things I did for the most part like him, but then, you know, he runs for president and he’s four banning guns. He’s four raising taxes. He’s four, you know, parts of the Green New Deal.

Charles Peralo:

So he destroyed the interesting moderate Beto O ‘Rourke and became just a Bernie Sanders wannabe. And that’s why he did so poorly in 2020. He ran and the campaign completely collapsed for him. And you know, I expect that he does get some sort of cabinet position if Biden wins.

Charles Peralo:

I think it’s not, I don’t think it’s going to be a very big one, but he will get something.

Mike Mann:

I don’t think that’s not going to come to pass. I mean, I just get two quick things out of you because I have to do my live domain of diesel training also, but there’s a ton of stuff I actually want to talk to you about.

Mike Mann:

So I’m going to have to have you come back in a few weeks, a few months whenever you’re ready. Happy to do. So again, I want I want you to update me first of all on on current events that you whatever is like the next coolest, hottest thing essentially.

Charles Peralo:

Okay, next coolest thing. You know, right now I think that we’ve talked a lot about the lab grown meat market and plant -based meats. I think that’s gonna keep on growing. I actually think that’s gonna be a very vibrant industry for the next few years.

Charles Peralo:

And that’s something I think is ultimately, you know, just gonna keep on going. Another thing is I think that there’s going to be a wave of new job sites. I’ve seen this a little bit working on the succeed and I’ve seen this with other projects.

Charles Peralo:

I don’t think indeed LinkedIn and so on are equipped for the modern job seekers. So I think there has to be this Gen Z, later stage millennial year job site. And that’s what I think is ultimately the next cool thing.

Charles Peralo:

But that’s how I’d answer the question. Plant -based meats, plant -based meats and job sites.

Mike Mann:

Have you seen a WeWork remotely before? I know I’ve not actually. That’s actually a cool site and they just lucked out because they’ve been running for a while and then all of a sudden COVID hit and everybody wanted to work remotely so they blasted up.

Mike Mann:

It’s actually a pretty nice efficient site. I don’t know if it…

Charles Peralo:

Is it with WeWork or with someone else?

Mike Mann:

No, no, no, it has nothing to do with WeWork. It’s just, WeWorkRemotely .com.

Charles Peralo:

Oh, I see. Because, oh, you know, that’s interesting. We were probably should have done that themselves because their company’s about to get killed. But I’ll take a look at that.

Mike Mann:

Maybe like they ripped it off or something. Probably. But the last thing I just wanted to ask you is, the only semi -socialist candidate that I ever almost supported would be Joe Lieberman.

Charles Peralo:

I’ve interviewed Joe Liebman twice actually.

Mike Mann:

to ask you about him and then I’m gonna do my training.

Charles Peralo:

okay so you know my impression of joe Lieberman very nice man very smart man i uh… wouldn’t vote for him but i will leave this interview with one nice statement which is the last time i saw him uh…

Charles Peralo:

last time i saw him was the second time i interviewed him and it was out i want to say two weeks after john mccain died uh… i asked him to describe john mccain in one word and his response was i want to say hero but i’m gonna say friend and i thought that was a pretty good line overall but i like Lieberman he’s a good guy

Mike Mann:

Well, it’s interesting, you know, I’m from DC. And I mean, actually my dad’s tried cases in the Supreme Court and I’ve been around, I worked on Capitol Hill in the delivery business, not in the political business, but my dad works as a lawyer lobbyist on Capitol Hill and still does to some degree.

Mike Mann:

But in any case, way back then, man, these guys were all friends. They fought it out on the floor, but then they were all friends and their families are friends. In reality, they’re all kind of the same.

Mike Mann:

They’re from the same schools, they live in the same neighborhoods, their kids go to the same schools, they eat at the same restaurants, they wear the same clothes, they drive the same cars. You know, they’ve figured out and other people have inflamed this divisionism where they can find a couple of things they don’t agree on and beat the hell out of each other.

Mike Mann:

But in reality, they vote 99% the same. I mean, you know, they all voted for this huge bailout, for example, you would think if they were actually two different parties, they would have had extreme different views, but they all work on money.

Mike Mann:

So my point is the Democrats and the Republicans are actually almost the same and they used to get along with each other and they should keep getting along. Aside from that, we need a bunch of new parties to compete with them because they’re horrible.

Charles Peralo:

Yeah, I agree with the new party. Don’t expect much from the Libertarian or Green Party. Those guys have no competency. But someone’s going to come up with a good party option one day.

Mike Mann:

Yeah, I actually came up with one and I lived in DC a few years back and tried to get it started, but I couldn’t get it. I couldn’t do it. Ultimately, they’re still proud. I think they’re still a website, bettergovernmentparty .com.

Charles Peralo:

It’s not bad of name, but I don’t know. We gotta figure that out and one day we’ll get a better party. There’s going to be an independent elect of this century. There will be someone to beat the Democrats or Republicans.

Charles Peralo:

And they’ll be sooner rather than later.

Mike Mann:

Well, this has been very insightful and interesting as I predicted. So I would appreciate that. There’s a bunch of other stuff I want to ask you about, but I don’t have time today. So I’m going to invite you back soon and you can ping me.

Mike Mann:

And also I encourage people to add Charles to social media. He has some of the most interesting stuff of anybody that posts on my feed at least. And you know, smart guy, check him out, check out his businesses.

Mike Mann:

And everybody’s going to keep in touch.

Charles Peralo:

All right, great talking, Mike, and see you later. Thanks, buddy, take care.

Mike Mann:

Wow, that was awesome. I’m so blessed I always have such great guests. This whole live stream experience has been great in general because I really didn’t know what I was doing. I saw my associate Steve Nudelberg live streaming.

Mike Mann:

He does a different style with himself and his son. I don’t know if they bring guests, they might bring guests, but they do this thing every morning about marketing. And I think they’re in their cars a lot, having coffee.

Mike Mann:

But in any case, I figured I could copy him for one experience. Somebody told me about this StreamYard software that I’m using right now. And so I just experimented for the first one. If you look back at the first live stream we did was with Alexander Marshall, the president of SEO .com.

Mike Mann:

And it worked out pretty well. So I just keep doing it and doing it. I have two awesome guests for next week already that I’ll post later today. They’re bios and information. So I’m super excited about that as well.

Mike Mann:

But in any case, this whole live stream thing is way cool and happy about it. Jen and Charles were great. All my other guests have been great. Guys should go back to YouTube. And I don’t know if Facebook history works properly, but the YouTube definitely has the history of my last 10 live streams, most of which had two guests each, and then this one.

Mike Mann:

And so now we’re ready for a live domain name appraisal training. So some of the fundamental ideas here is I’m not actually trying to appraise your domains. I’m trying to teach you how to appraise your domains and other people’s domains.

Mike Mann:

I do appraise them by accident in the training process, but trying to teach you to fish for yourselves. I can’t hold your hand all the time. Plus there’s hundreds of millions of domains out there and I have a full -time job pricing my own.

Mike Mann:

So I’m not gonna be able to help that many people. Also, if you need your domain appraised outside of this venue and you need a certificate to show whomever the court or your business partners, you can see accurateappraisals .com.

Mike Mann:

But for now, I’m gonna start sharing my screen and do some domain name appraisals. Should be fun. So let me just figure out what I’m doing here. Share screen. Share screen. Okay, here we are. So I’m gonna find out what you guys posted.

Mike Mann:

If we run out of stuff, I have a lot of other ones to appraise. So I’ll appraise for whatever, like 20 minutes or till we’re all bored. But don’t post crappy names. I don’t feel like appraising those because it’s a waste of time and it’s not interesting.

Mike Mann:

So give me the best stuff. I’m looking down the list here. I’ll pick out one at a time. Okay, Tim Erickson as globalseller .com. Sounds okay. Not gonna predict it. We’re just gonna actually do the research, global seller.

Mike Mann:

So again, one thing for sure is that Google is not trying to give me the best results. So I have to, first of all, use Boolean to get better quality results. And second of all, they don’t do their Boolean, right?

Mike Mann:

Because in here, I wanted an exact match for global seller, but unfortunately, if there’s punctuation, which I definitely don’t wanna see those results, if there’s punctuation in here, they’ll give me the results anyway because they’re trying to get me to click on a bunch of random stuff to collect ad money, doing evil, even though their motto is do no evil.

Mike Mann:

So somebody should build a better search engine, as I always say. And Google’s doing a lot of other things. Again, they will not let me do a case sensitive search, which is actually really important for research.

Mike Mann:

It’s very easy for them to let us do this. They don’t wanna let us do it because they want us to click around. So again, sometimes they hardly show any results and sometimes they show 23 million results.

Mike Mann:

So that’s a huge number, which is awesome. So far so good. Do we know what global seller means? Well, we know in an abstract way, it means selling something globally, but let’s see if there’s better context.

Mike Mann:

So this is actually a marketplace coming soon under, but we’re not appraising websites or traffic flows. We’re merely appraising the name as a generic brand name, what its potential trading value should be.

Mike Mann:

Since it’s not a liquid market, there’s no exact price here, it’s a matter of opinion. It’s a very illiquid market. And I’m a good person to follow here because I’ve done more transactions than everybody in the world.

Mike Mann:

So, nobody has the right price because it’s just a matter of opinion. You know, it’s subjective information for the most part. But again, the person who’s done the most transactions is most likely to have the best methodology of appraisals and the best appraisal price if there’s such thing as a best appraisal price.

Mike Mann:

So anyway, we’re looking at global seller here. Amazon’s making it. Google’s making it a little difficult for us. But I think context is an Amazon global seller. So that’s good news. It’s associated with Amazon.

Mike Mann:

Amazon’s global seller program, 2 billion in e -commerce sales. Okay, so this is great. And this is like a perfect example of a domain investment because if we hadn’t done any research, we might think this domain’s really cheap.

Mike Mann:

And again, it might be for sale for really cheap. Since there’s no market for these things, it’s very thin. People often take any offer they’re given or they take low offers because they need money and there are no other buyers.

Mike Mann:

The downside of an illiquid market, the upside is there aren’t a lot of players. So you can take a good position in it. Plus there’s no regulations hardly. So this word global seller is powerful as it associates with Amazon, very nice.

Mike Mann:

And so yeah, so let’s go through the basics here as we do a disambiguation to see what does a domain mean? We’re gonna do a breadth of how many people might need it. We’ll do a depth of how valuable it is to the most profitable person in that list.

Mike Mann:

So with respect to this name, it’s a beautiful situation because it’s all about Amazon. Looks like eBay global shipping pretty close. Amazon global seller, but it says global selling here. So that’s bad if they’re using two different expressions that dilutes each one of them.

Mike Mann:

And here’s Amazon sellers plural that dilutes it yet again. Amazon seller trust index. It’s not even clear if this is a brand or just a word they use. So in any event, we knew what it means. It means you sell something globally, more specifically, it’s used at Amazon.

Mike Mann:

So we know what it means. The breadth is a handful of companies because we just aren’t seeing that many companies using this identical expression. But the companies we do see, Alibaba global seller Academy, I mean, okay, so we’re in the money here.

Mike Mann:

Because again, there might not be a ton of breadth. Let’s say there’s 10 companies, but they’re the 10 biggest companies in the world. So it’s absolutely fabulous for the owner. And again, this is the perfect example of a domain investment where you could buy a domain similar to this or this particular one for very cheap, hold it for a long time, and maybe one of these guys will buy it for big bucks.

Mike Mann:

But if they don’t, you will repeat that phenomenon a hundred times. So if you just sell one out of the hundred, it’ll pay for the other hundred. Presumably it’ll pay double that. So that’s how you make your profit is just by a couple of big sales if you’re really careful with your purchases.

Mike Mann:

So the name has disambiguated it. It’s relatively interesting, but and it has breadth of 10 or 20 companies, but the depth is extremely deep because those are extraordinary multi -billion dollar companies.

Mike Mann:

So where we’re at with global seller is paying somebody a lot of money. Globalseller .com is worth a lot. What is it worth? Well, I go through this little process here. You know, a hundred thousand, okay?

Mike Mann:

Is it 150 ,000? That’s extreme. 50 ,000 sounds too cheap. 100 still sounds pretty good. 150 sounds pretty good. It’s worth 150 because you’re selling it to a huge company. So, and it’s really hard to sell these things even to a huge company, but we’re just talking about what the thing’s actually worth.

Mike Mann:

Whether somebody’s gonna pay it, I have no idea. Globalseller .com is actually worth 150 ,000, but it’s so extreme and there’s so few people that could afford it or buy it. I would accept no less than 75 ,000.

Mike Mann:

Then run to bank and buy nice stuff. Okay, this is awesome. So far we got one domain and we had a lot of good experience appraising it. So again, it’s not about that domain. It’s think about the process I just went through in order to appraise it.

Mike Mann:

Do that process with another domain that you need appraised. So, So Vinder Paul has a nice name here, fashiontechnology .com. So we’ll do that one. We always use quotes because Google’s trying to torture me.

Mike Mann:

Fashion technology, well, first of all, as far as what it means, it’s something super cool. It means something cool. And again, everything about technology is modern. So again, modern terms in general are more valuable than older terms unless the older term represents a significant industry.

Mike Mann:

But the point being is cool, hot, modern things sell a lot. That’s what people want. They invest a lot. They pay a premium for hot new technologies. So therefore, the domains could potentially sell at a premium if they’re related to technology.

Mike Mann:

And we can verify that this is serious technology here, just by these first few images. This is actually way cool, something I don’t know anything about at all. That’s one of the few good parts of domain appraisals is learning cool stuff.

Mike Mann:

Plus, a lot of names are actually in foreign words. So I have to learn the translation and learn a little bit about the cultures. This is obviously English. So disambiguating it, fashion technology is cool stuff you can plug into a dress, I think.

Mike Mann:

And some of it’s super freaky and I would avoid it. But it looks awesome. I have no idea what the heck’s going on here. This woman’s like from another planet right there. It’s pretty cool pictures though.

Mike Mann:

Sometimes I post weird pictures from my research. I post these screens that I see in Google. In any event, so we know what it means. The breadth is every fashion company in the world, very, very wide breadth.

Mike Mann:

Very easy to spell, very easy to say. I’m just thinking and looking at these images for a few minutes, going to see how many companies actually use this expression. And we’re looking for capital case, you know, proper case words, because that implies there’s a company and a brand behind it.

Mike Mann:

You know, in this case, there probably isn’t too many company names, but it’s a huge line of business in commerce. You can see 4 .5 million hits in Google, so that’s enormous. So good, we have two great names so far.

Mike Mann:

So it’s just a matter of time. It doesn’t matter how much this guy’s worth. So the breadth is very broad, the depth is very deep, because any one company, any one of the world’s most profitable fashion company, should definitely buy this domain.

Mike Mann:

Most likely it’s for sale for dramatically less than it’s worth. It’ll keep going up in value, even if they don’t use it. And if they do use it, it’ll be extraordinarily valuable as a domain and as a business model.

Mike Mann:

You know, again, if we’re talking about one of the world’s biggest fashion companies with billions of dollars, should buy this domain. They’re making a mistake by not buying it, if they haven’t bought it.

Mike Mann:

So in any event, and it has everything, it’s a beautiful name. It has all the characteristics we’re looking for. It’s a tiny bit long. Also, there’s potential dilution, fashion technologies, fashion tech.

Mike Mann:

I don’t know, there’s probably other, you know, similar words for fashion. Clothing tech doesn’t sound so cool. Anyway, it’s still a great name, despite the potentials to dilute it. It’s a discipline, it calculates all innovations in the fashion realm.

Mike Mann:

Fashion. Okay, so the answer is fashion technology is great. We’ll go through this little pricing exercise here. Is it 100 ,000? No, that’s too expensive. It’s too long of a name. Fashion technology, 50 ,000.

Mike Mann:

Sounds fair. 75 ,000. Fashiontechnology .com, it sounds pretty fair too. Hundreds too high. 50 and 75 are both fair. It’s a really long name though. So we’re gonna stick with 50, is the correct appraisal for it.

Mike Mann:

Just really high, you know. Again, I would take a haircut because it’s hard to sell these things. The expensive ones are particularly hard to sell. It’s worth 50 ,000 any day of the week. I would probably take 40 if I was negotiating.

Mike Mann:

Awesome, let’s see if there’s any other good ones you guys posted here. Flying surfboard, luxury moments. What else is up higher up here? Tim Erickson, we did. Minnesota Tutors is on here, but it doesn’t have a lot of value.

Mike Mann:

MinnesotaTutors .com, a thousand bucks. Save our neighborhood. It’s not really spelled right. And it’s spelled the British way. It’s not worth very much. It’s too long and spelled differently. These says, 365 .com, that’s not worth anything.

Mike Mann:

Maybe a thousand bucks, but not a lot. Okay, so I’m gonna go back down and see what else you guys have going on here. We have productfounder .com, stock mentorship, flying surfboard, luxury moments. Sounds kinda cool.

Mike Mann:

All right, we’ll look at luxury moment and luxury moments. Thank you. they delude each other. If the fact that there is a singular or is a plural to the exact same word is a deficit takes away from the value.

Mike Mann:

We see 75 hits here from Google. I think again, they’ve seen me type in a lot today. So now they’re messing with my results, most likely not a person, a robot saying, this guy’s typing too much. Usually I go super fast and here I’m going really slow on purpose, but Google thinks I’m a robot and cuts me off all day.

Mike Mann:

They say, prove you’re not a robot. And then the normal proof doesn’t work eventually. And then they make me click on a bunch of images. And it’s just a ridiculous waste. Again, Google doing bad stuff for no particular reason, wasting my time.

Mike Mann:

So luxury moment. So I know that this is the wrong number, the 75 results. And what they want you to do is scroll all the way to the bottom, which nobody ever even does. And then if you’re lucky, you read this clustered up tiny italics text and you got all the way to the end that says, repeat the search results with the omitted results included.

Mike Mann:

In other words, they didn’t give you a good search. You have to find this tiny little link to get a good search. So here’s a good search, 144 ,000. I told you the other number was wrong. Luxury moments for women.

Mike Mann:

Okay, now we’re onto something. Hanrow, first of all, who’s Hanrow? Oh, do they have big dollars? Hanrow US, Switzerland online store, finest intimate apparel. They got huge bucks. Hanrow clothing, Amazon, Zappos.

Mike Mann:

Okay, so Hanrow is a big deal. And Hanrow is trading in this generic expression, luxury moments. It’s all about Hanrow. So again, we know that they’re gonna be the deep potential buyer. This is the depth here is with Hanrow.

Mike Mann:

But in order to discover the other breads, other companies in the space, I have to get Hanrow out of the way because they’re taking up the whole screen. So I’m subtracting Hanrow out. Okay, so I got rid of Hanrow.

Mike Mann:

Who else is trading in this expression? The answer is a bunch of people. And they’re using capital letters here. So that implies their brand names, which has more value. Again, we want logos, slogans, brand names, company names, product names, service names.

Mike Mann:

And let’s check this out here. Images, buh -bah, luxury moments. Sure looks like a diamond to me. Implying somebody’s got some money, or at least they pretend they do. We have the same company here in Facebook.

Mike Mann:

Also keeping in mind, when I do this at accurateappraisals .com, I have a whole bunch of tools and I have my own domains. And we can see a bunch more information. Plus I have two other helpers that help me do the appraisals.

Mike Mann:

So I’m getting a better appraisal, but this is the best way to do it, just using Google and going quickly. So this luxury moments thing is super cool. It’s all over the place. So it’s great. Again, another case of a great domain investment because I’d never heard this expression before.

Mike Mann:

And, If it’s not this name, that means there’s thousands of names just as good as this that other people haven’t heard of. So you can look at the price of every name like this. Let’s pretend there’s $10 ,000.

Mike Mann:

Some of them are $100 ,000 each for the name. Some of them are $50 each for the name because people don’t know what they have necessarily. Even if they do, they just need the money quickly. The point being is, I don’t know the price of this domain, but we already have established it’s a great domain.

Mike Mann:

So if you could buy it for cheap, it’s a great idea. It’s a .com spelled correctly, great idea in context. It’s going to go up in value if you bought it at the proper price, otherwise known as a great investment.

Mike Mann:

And it’s very easy to manage. It’s just a digital blip to manage. Luxury moment, luxury moment. So again, there’s both luxury moment and luxury moments. That’s actually bad unless you, if you own both domains, it’s not quite as bad.

Mike Mann:

But if you only own one of them, you’re deluded in half and the domain’s worth approximately half, maybe a little more than half. So there’s luxury moment, luxury moments. Let’s talk about it for a few minutes, disambiguating it.

Mike Mann:

Well, it can mean whatever you want it to mean as long as it starts with luxury, something luxurious that you’re promoting for a moment or something of that nature. So it’s luxury. Everybody knows how to spell it.

Mike Mann:

But again, it’s singular and plural. So people don’t necessarily know how to spell it. They might accidentally type the wrong one in there. Are there other adjectives? Synonyms to the word luxury, luxurious would dilute it.

Mike Mann:

I’m not sure what else. So in any case, it’s a really cool name. We know what it means sort of. It’s easy to spell. Both of them are easy to spell. What’s the breadth of it? It looks pretty broad. There’s a lot of people trading in that expression.

Mike Mann:

See, the Google has the wrong number here. It says 55. Let’s find out the right number. This is 30 ,000. So that’s a high, medium number. Anything under 10 ,000 is pretty low. Over 100 ,000 is pretty high.

Mike Mann:

There’s 30 ,000. So it’s sort of a nice mid -range number there. It’s just a great name. People love it. They’re using it. Looks like mostly photography. But there’s a variety of things happening. Again, if I had my tool set more time, I could get a better appraisal.

Mike Mann:

So I’m just doing a sort of a guesstimate. And my guesstimate, let’s go through the number hierarchy here. I have to decide which name I’m appraising, luxury moment, or luxury moment. Probably have virtually the same appraisal, which is going to be as much lower than it would be if there was only one of them.

Mike Mann:

So luxurymoment .com. Is it worth 100 ,000? Definitely not. We’re at 50 ,000. It’s pushing it. Is it worth 25 ,000? Probably. 25 ,000. Going one, going twice. I’m just kidding. So then let’s look at luxury moments.

Mike Mann:

Is it worth 25 ,000? This is 30 ,000 is a plausible number for that. 40 ,000 is not tight enough. And they’re diluting each other. If they didn’t dilute each other, it would be good up there. So really luxury moment, luxury moments.

Mike Mann:

They’re worth 25 grand each. Hey, cool. I’ll do a couple more. And somebody can bring me lunch, except for you guys aren’t here. So luxury moment. We nailed that one. So we have product founder here, struggler that sounds interesting, biomolecules, crunchy shops, stock mentorship.

Mike Mann:

See what else I missed. Hire up. OK, I’ll do a couple of these guys. Struggler .com. Well, that’s an interesting type of name that we’ve never done before. So it’ll have some other characteristics to study.

Mike Mann:

So we’ll do struggler .com. I’ll find my handy -dandy Google. In this case, I probably don’t have to put it in quotes because it’s just one name. The other thing, though, is you can see this thing down here.

Mike Mann:

It’s saying synonyms, meaning and handy game. Nothing else is really describing it at all other than game. So quickly, I can check out struggler game. Tactical competitive VR game. Oh, that’s pretty cool.

Mike Mann:

So let me go back here. And so we’re gonna try to discover what it means, disambiguate it, discover the breadth and discover the depth and try to come up with a price for it. It’s an interesting expression.

Mike Mann:

It’s actually really good because there’s a lot of these names end with l ‘er, like it’s a cute popular social media expression. This sort of means something. I haven’t dug into it yet, but the word struggleer is conceptually a dictionary word that means something and it sounds cool.

Mike Mann:

Whether it is cool, we’re not so sure yet. Pretty easy to spell, although you could spell it wrong. People usually spell them wrong on purpose. They would spell it struggleer and skip the e, which of course I hate, but a bunch of companies that use weird stuff like that.

Mike Mann:

So as far as disambiguating it, we have no idea what it means unless it actually means something specific related to a struggle, a person who’s struggling. And so then we’ll look at the breadth and the depth.

Mike Mann:

We’re gonna have to subtract out the word struggle because that’ll corrupt our results. It’ll be harder to see struggleer. So we subtract out struggle. So we have struggleer, we have game, we have struggle, struggleer games.

Mike Mann:

Well, there you go. That’s potentially what struggleer’s about. Struggler game, struggleer gaming. That’s why that was what was listed on their menu. Person who struggles with difficulties. So as far as the breadth, it’s like, I don’t know.

Mike Mann:

We’re gonna look a little closer, but it doesn’t look like there would be a lot of breadth, although we see a lot of action here. So I guess I’m wrong yet again, because again, we see a massive number of branding references here.

Mike Mann:

So definitely wrong about that part. Here’s struggleer games that I can look up. This struggleer, thus struggle is real. It doesn’t count, it’s not struggleer. Also, diluting this would be thestruggler .com, conceptually.

Mike Mann:

This is a better name without the word though, but even so though it would be a plausible alternative, therefore diluting the package. So, but there’s all this crazy stuff here, Punjabi song. That’s interesting.

Mike Mann:

So they’re using an English expression for an Indian song, and India has over a billion people. Struggler. I have to minus back out struggle. So actually the breadth is pretty darn broad, and the depth we’ll discover, well, since there’s so much breadth, any one of those people would need it.

Mike Mann:

Again, there’s all these films, shirts. It’s definitely has some Indian correlation would be the highest correlation. So that’s the most depth comes from that entity. So again, it’s relatively easy to understand what it would mean if it were a dictionary word.

Mike Mann:

People are using it for something else other than being a dictionary word. The breadth of it is actually pretty broad because we saw a bunch of logos and images surrounding it, presumably broad, I could dig further.

Mike Mann:

And the depth is pretty darn deep because it’s a dictionary word. It’s kind of cool sounding, modern sounding, easy to spell. After the first time, at least once you realize which syntax they’re using to spell it with.

Mike Mann:

So good stuff, good stuff. It looks like there’s some religious connotations and rock and roll connotation and some religious rock and roll connotation. There’s a lot of crazy stuff here. So this is really cool.

Mike Mann:

So again, back to the appraisal part of it. Let’s just go through our motions. Is Struggler .com worth 50 ,000? It may just be. I mean, there’s a lot of action here. Is it worth 100 ,000? No, it has to be very extreme to be worth 100 ,000.

Mike Mann:

So is it worth 75 ,000? Sounds plausible, really. But there’s too many ways of diluting it. The Struggler, the Strugglers, Struggle, Struggles. So that’s, I’d say, the main problem. It would be worth 75 ,000, except for it can be diluted endlessly by using other words instead of this.

Mike Mann:

So therefore, the demand would be lower and you can’t maintain the pricing leverage, which would make the appraisal lower. So, Struggler, it’s worth 30 ,000 bucks. I’m gonna do one more and let you guys off the hook.

Mike Mann:

Okay, let’s see the best one that’s still sitting here because you guys have so much strange stuff here. Crunchy Shop, Biomolecules. Biomolecules sounds relatively cool, product founder. Okay, Biomolecules is our last appraisal.

Mike Mann:

Thank you guys so much for your help. Thank you. Okay, so biomolecules, biomolecules, I spilled it right. Thank you. Okay, so it is spelled right and we know what it means here, the molecules of biology, their lipids, proteins, nucleic acids.

Mike Mann:

I guess I didn’t really know, but now I know. Carbohydrates, proteins, yeah, it’s always the same deal, these four things are biomolecules. So it seems like an extraordinarily important area of science in healthcare.

Mike Mann:

And it’s a dictionary word, doesn’t mean anything else. It’s an explicit dictionary word that only means one thing. It could be diluted by biomolecule, biomolecular, bio. So not too many things, but a few things that could be diluted by.

Mike Mann:

So again, as far as disambiguating it, we know what it means. The breadth is, a few thousand scientists around the world would be smart investors in this. So that’s a great idea, a great point. Most likely it’ll keep going up in value, it’ll attain more traffic, it’ll become more rare to have names of this quality level.

Mike Mann:

So again, it goes up in value even before you use it, if you use it, then that greatly enhances and accelerates the value growth. So biomolecules has a very wide breadth. The depth itself is very deep for any one company.

Mike Mann:

Again, it’s a dictionary word. There are a few ways of diluting it, but not a ton of ways. It’s just a great, great expression. I believe, you know, biolomolecular research is on the rise as well. And I should be able to post some information about, you know, other domains that sell in these spaces.

Mike Mann:

For the time being, let’s go through our little process here. Again, we know what it means. The breadth is very broad in the science and medical community. The depth, those people are really rich. It includes hospitals and rich doctors and universities.

Mike Mann:

So the best one among the people who are potential buyers has deep pockets and therefore the depth is very high. So this is meeting all the good quality criteria. Tiny bit hard to spell, not too bad, a little bit long, not too bad.

Mike Mann:

So that’s good. So the pricing process. Again, let’s just jump around and see if we feel comfortable at any of these price levels and narrow it down. So do we hear 100 ,000 for this? Sounds fair. Do we hear 150 ,000 for this?

Mike Mann:

Not really. It seems pretty extreme. OK, so back to 100 ,000, do we hear 125 ,000? Still seems extreme. Again, we want to move these things. You want to sell this inventory. You don’t want to sit on it forever.

Mike Mann:

So it has to be a good price. If it’s too low, you lose out. It’s too high, you can’t sell it. So therefore you lose out also. So we’re trying to make these prices exact. At least, again, it’s my personal subjective opinion.

Mike Mann:

So there’s no right answer here. And I would recommend you ask third parties about your valuations. Back to the actual valuation itself here. It is dilutable by a few potential ideas, reasons. And so again, as far as what it’s worth, it’s 50 ,000, 100 ,000, 100 ,000 is negotiable.

Mike Mann:

It’s worth 50 ,000. That actually sounds like the right price probably. 60 ,000 would be too high probably. 40 ,000 would be too low. So right out of the dictionary, it represents multi -billion dollars of medical commerce.

Mike Mann:

So biomolecules .com I think is a fair deal at 50 ,000. You guys picked a lot of good ones today, so I appreciate that. Thank you. biomolecools .com. Well, it is kind of hard to spell because I just spelled it wrong.

Mike Mann:

I’m usually a good speller. But it’s a great name and it’s worth 50 ,000 bucks to get to the bank. So this has been a fabulous live stream. My guests were spectacular. The domains were really good and I’m so appreciative of everybody’s help and all my guests and all the visitors who came here to help out.

Mike Mann:

This is going to be posted on YouTube and I think Facebook, although I’ve been having some errors with Facebook, but I’ll post the YouTube video on Facebook regardless. So if you need to watch it again or share it, I definitely appreciate you sharing my work, if possible.

Mike Mann:

And I want to thank everybody again. Hope you all have a great week and I will see you all online and then I’ll see you again on my live stream next week. So thanks so much. All the best to you.